Global Marketing Analytics Lead: Strategy & Ops (Hybrid)

Salesforce, Inc.; Chicago, Northern (IL, KY); Hybrid; USD 117,000 - 178,000; Full time

Job summary

Salesforce, Inc. is seeking a Marketing Operations Lead within the Global Marketing Analytics team. The role sits at the intersection of strategy and technical execution, translating business needs into clean, source-of-truth reporting that informs executive decisions.

This is a hybrid role with three days in office each week. You will drive large-scale campaigns and dashboards, using Excel/Sheets and Tableau to deliver data-driven insights and improve campaign effectiveness across Salesforce's

Qualifications

• 5-7 years of experience in an analytical role.
• Mastery of PRD format with precise if-this-then-that logic.
• Proficient in Excel or Google Sheets and Tableau Desktop for large datasets.
• Strong data exploration and analysis skills with actionable insights.
• Familiarity with marketing KPIs and marketing analytics.

Responsibilities

• Lead large cross-functional initiatives independently and shape analytics roadmap.
• Apply marketing analytics to identify opportunities based on data-driven insights.
• Improve data quality, efficiency, and scalability with product and engineering teams.
• Translate analytical findings into clear campaign requirements for stakeholders.
• Propose and execute projects to close business gaps and improve processes.
• Collaborate with stakeholders to understand needs and drive data-driven strategy.
• Integrate AI and agent tools into project workflows and share best practices.
• Mentor junior team members on analytics tools and campaign best practices.

Skills

Excel/Google Sheets

Tableau Desktop

Data storytelling

Marketing analytics

Cross-functional collaboration

Written & oral communication

Tools

Tableau Desktop

Job description

Salesforce, Inc. is seeking a Marketing Operations Lead within the Global Marketing Analytics team. The role sits at the intersection of strategy and technical execution, translating business needs into clean, source-of-truth reporting that informs executive decisions.

This is a hybrid role with three days in office each week. You will drive large-scale campaigns and dashboards, using Excel/Sheets and Tableau to deliver data-driven insights and improve campaign effectiveness across Salesforce's