Global Field Marketing Manager — Events & Pipeline

Arc XP; Washington (District of Columbia); On-site; USD 121,000 - 202,000; Full time

Benefits offered by this job

Medical, dental and vision coverage

Pension and 401(k) match

Vacation leaving: 3 weeks

Sick leave: 3 weeks

9 holidays

2 personal days

Paid parental leave: 20 weeks

Mental health resources

Caregiver support services

Pet insurance

Free Post subscription

Leadership and career development

Job summary

Arc XP, the content platform and operating system powering growth for media companies, seeks an Enterprise Field Marketing Manager to own the global event portfolio and convert attendance into pipeline. This IC role collaborates with sales, customer success, product marketing, and demand generation to drive revenue through in-person experiences.

You’ll manage end-to-end event programs, including large trade shows, regional summits, and executive dinners, while optimizing budgets and vendor

Qualifications

• 5+ years of field or event marketing experience in B2B SaaS
• Strong cross-functional collaborator with sales, CS, partnerships, and product marketing
• Experience running ABM programs tied to sales on target accounts
• Strong project management skills with ability to manage multiple events
• Familiarity with Salesforce and marketing automation tools
• Excellent communication and stakeholder management skills
• Willingness to travel 30–50% during peak season
• Experience managing a field events portfolio across regions
• Background in B2B startup marketing
• Experience delivering both intimate field events and large user conferences
• Familiarity with the SaaS landscape and Media & Publishing industry

Responsibilities

• Own end-to-end planning and execution of the global field event portfolio, including trade shows, regional summits, owned events, executive dinners, roundtables, workshops, co-sponsored partner activations, and budgets.
• Build cohesive pre-event, at-event, and post-event motions to bring the brand and product to life for customers and prospects.
• Treat each event as a pipeline engine: set goals, maximize conversions, and drive follow-up motions to secure meetings.
• Coordinate with regional sales leaders and partner managers to align programs with territory priorities and ABM goals.
• Manage channel and alliance partner co-marketing programs and joint events.
• Develop promotional materials and messaging with product marketing and creative teams to ensure awareness and sales impact.
• Manage the global field marketing budget and report on pipeline sourced and influenced, cost per opportunity, and ROI.

Skills

Field marketing

ABM programs

Project management

Salesforce

HubSpot

Cross-functional collaboration

Communication

Event marketing

Travel readiness

B2B SaaS

Tools

Salesforce CRM

Marketing automation

HubSpot

Job description

Arc XP, the content platform and operating system powering growth for media companies, seeks an Enterprise Field Marketing Manager to own the global event portfolio and convert attendance into pipeline. This IC role collaborates with sales, customer success, product marketing, and demand generation to drive revenue through in-person experiences.

You’ll manage end-to-end event programs, including large trade shows, regional summits, and executive dinners, while optimizing budgets and vendor