Global Field & Channel Marketing Leader

Keyfactor; United States; Híbrido; USD 180 000 - 240 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

Parental Leave

Volunteer Days

Wellbeing resources

Professional development

Resumo da oferta

Keyfactor is seeking a Director, Global Field & Channel Marketing to design and execute worldwide field marketing strategies that drive pipeline and revenue. You will partner with channel marketing, sales, RevOps, and product teams to align investments and programs across regions, while leading a team to scale best practices globally.

The role emphasizes ABM, territorial planning, and executive engagement, with remote flexibility from the United States or Canada.

Qualificações

• Bachelor’s degree in Marketing, Business Administration, or related field.
• 10+ years of progressive B2B marketing, including global field leadership in enterprise SaaS; cybersecurity preferred.
• Proven experience owning or influencing pipeline and revenue targets with field results.
• Demonstrated success in ABM programs and territory strategies for enterprise accounts.
• Experience leading field marketing managers and teams; global vs local balance.
• Strong partnership with Sales, RevOps, Revenue Marketing, Product Marketing, and Channel teams.
• Experience managing major conferences, events, and customer experiences.

Responsabilidades

• Define and execute global field marketing strategies aligned to growth objectives and revenue goals.
• Own field-sourced/influenced pipeline; support partner-sourced pipeline with channel programs.
• Develop ABM programs, territory plans, whitespace strategies, and regional growth initiatives.
• Build scalable planning frameworks, playbooks, and reporting standards for global execution.
• Use customer, competitive, and market insights to guide regional strategy and investment decisions.
• Lead integrated regional campaigns across events, digital, content, partner, and outbound channels.
• Set strategy for major conferences, regional events, roadshows, webinars, and experiences.
• Develop executive engagement programs and scale advisory boards and customer councils.
• Lead and grow a high-performing field and channel marketing team.

Conhecimentos

Field marketing

Pipeline ownership

Executive engagement

ABM programs

Budget management

Team development

Cross-functional

Channel marketing

SaaS experience

CRM/MarTech

Formação académica

Bachelor’s degree

Ferramentas

CRM

Marketing automation

Intent data

Predictive analytics

Event technology

Analytics

AI tools

Descrição da oferta de emprego

Keyfactor is seeking a Director, Global Field & Channel Marketing to design and execute worldwide field marketing strategies that drive pipeline and revenue. You will partner with channel marketing, sales, RevOps, and product teams to align investments and programs across regions, while leading a team to scale best practices globally.

The role emphasizes ABM, territorial planning, and executive engagement, with remote flexibility from the United States or Canada.