Global Ecommerce Manager

Chantecaille; New York (NY); On-site; USD 120,000 - 180,000; Full time

Job summary

Chantecaille is seeking a dynamic Global eCommerce Manager to drive digital activation, content, CRM & Loyalty, and eCommerce excellence across our global markets. You will translate brand priorities into compelling customer experiences while ensuring strong global-to-local execution with regional teams.

The ideal candidate combines strategic leadership with hands-on project management, optimized activation planning, and robust analytics to drive measurable business impact.

Qualifications

• 7+ years of experience in eCommerce, digital marketing, or CRM with a global focus.
• Experience managing campaigns across email, SMS, paid media, and social channels.
• Experienced using Shopify, Klaviyo, Yotpo, and Google Analytics.
• Strong understanding of loyalty programs, promotions, and customer engagement strategies.
• Excellent communication skills with the ability to collaborate across departments and global teams.
• Analytical mindset with data-driven decision making to improve performance and KPIs.
• Strong project management skills with a track record of delivering projects on time and within budget.

Responsibilities

• Drive global eCommerce excellence and growth across markets, aligning global strategy with local needs.
• Own the global digital activation calendar, 360° campaigns, and activations for NPD launches and promotions.
• Lead end-to-end digital content planning across PDPs, homepage, CRM/email, paid media, SEO content, and UGC.
• Coordinate global-to-local activations with regional teams, sharing playbooks and best practices.
• Drive CRM, Loyalty, customer acquisition and retention initiatives to lift engagement and lifetime value.
• Develop and oversee global DTC performance reporting and KPI benchmarks across markets.
• Oversee UX, eCommerce platform and site improvements in collaboration with design and development teams.
• Monitor DTC performance and roadmaps, translating learnings into priorities and actions.

Skills

Global eCommerce strategy

Campaign management

Data-driven decision making

Cross-functional collaboration

Project management

Analytical mindset

Communication

Tools

Shopify

Klaviyo

Yotpo

Google Analytics

Job description

Chantecaille’s mission is to create luxurious botanical beauty with impact. For the past 25 years, the brand has been at the cutting-edge of some of the industry’s most exciting innovations in skincare and cosmetics, creating iconic products like Just Skin, Future Skin, Bio Lifting Serum+ and more that are beloved worldwide. Founded by beauty pioneer Sylvie Chantecaille in 1998, the brand is known around the world for its natural-infused skincare and makeup, as well as its' impactful conservation program that supports nonprofits worldwide. Always cruelty-free and PETA-certified, products crafted by Chantecaille are the epitome of forward-thinking and created with a sustainable approach.

A Beiersdorf prestige brand, Chantecaille’s global teams include some of the beauty industry’s best-in-class talent, from product formulation to creative direction, marketing and more. The culture of the workplace is collaborative, exciting, and inclusive.

Position Information

We are seeking a dynamic and experienced Global eCommerce Manager to drive digital activation, content, customer engagement, and eCommerce excellence across our global markets. This role will own global digital activation planning and execution across content, CRM & Loyalty, and eCommerce platforms, translating brand and commercial priorities into compelling customer experiences.

Working closely with regional teams and cross-functional partners, the Global eCommerce Manager will ensure strong global-to-local execution, while sharing best practices and driving continuous improvement across markets. The ideal candidate is a collaborative, commercially minded leader with strong strategic and project management skills, capable of turning strategy into action and driving measurable business impact.

Position Responsibilities

• Drive global eCommerce excellence and growth across markets, building strong relationships with regional teams and ensuring alignment between global strategy, local priorities, and market needs.
• Own the global digital activation calendar, activation strategy and 360° campaign planning across NPD launches, promotions, and key commercial moments, translating brand and business priorities into compelling digital activation plans across the customer journey.
• Lead end-to-end digital content planning and development across key eCommerce touchpoints, including PDPs, homepage, CRM/email, paid media, SEO content, UGC, and other digital assets. Partner with the internal Creative team to develop briefs, coordinate production, and ensure content is on-brand, channel-appropriate, and commercially effective.
• Lead global-to-local activation and content rollouts, partnering closely with regional teams to ensure effective implementation while incorporating relevant local market requirements and customer insights. Develop playbooks, share best practices and facilitate expertise exchange across markets to continuously elevate digital capabilities globally.
• Drive global CRM, Loyalty, customer acquisition and retention initiatives, leveraging customer and performance insights to strengthen engagement, conversion, and lifetime value.
• Build and oversee global DTC performance reporting and benchmarks, establishing KPIs across markets and digital touchpoints, leading regular business reviews and campaign post-mortems, and identifying opportunities to scale successful practices across regions.
• Oversee UX, eCommerce platform and site development, driving new features and customer experience improvements in collaboration with design, development, content, and regional teams to enhance the digital experience and conversion.
• Monitor global DTC performance and roadmap delivery, identifying opportunities, risks, and market needs, and translating learnings into clear recommendations and future priorities.

Position Qualifications

• 7+ years of overall experience in eCommerce, digital marketing, or CRM management with a focus on global strategies.
• Experience managing campaigns across multiple digital channels including email, SMS, paid media, and social platforms.
• Experienced using Shopify, Klaviyo, Yotpo, and Google Analytics
• Strong understanding of loyalty programs, promotions, and customer engagement strategies.
• Excellent communication skills with the ability to collaborate across departments and global teams.
• Analytical mindset with experience using data to drive decisions, improve performance, and achieve KPIs.
• Strong project management skills with a track record of delivering projects on time and within budget.

Additional Information

Chantecaille Beaute Inc. uses the published salary range as a guideline to provide our future employees with market competitive pay while allowing for flexibility to recognize and reward various levels of expertise, performance, and tenure.

This job description is intended to cover the core accountabilities of the position and is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee. Duties, responsibilities, and activities may change, or new ones may be assigned at any time with or without notice.

Chantecaille confidentially protects personal information provided during the application process in accordance with EEO guidelines and Privacy laws.