Global Demand & Integrated Marketing Lead

Stripe; San Francisco (CA); On-site; USD 160,000 - 240,000; Full time

Benefits offered by this job

Equity

Company bonus or commissions

401(k) plan

Medical, dental, vision benefits

Wellness stipends

Job summary

Stripe is hiring an experienced marketer to lead global demand generation programs. You will own cross-product campaigns and global events, collaborating with product marketing, regional teams, and sales to drive growth and pipeline across markets.

You will build scalable programs, measure performance, and mentor a small team while shaping Stripe's storytelling and market activation strategy.

Qualifications

• 8+ years of experience building and running demand generation programs at scale.
• Experience developing multi-channel demand generation strategies and activations across paid media, content, email, events, and webinars.
• Experience defining and using marketing performance metrics to evaluate and improve programs.
• Strong organizational and project management skills; able to lead multiple complex programs.
• Proven ability to partner with Sales, Product Marketing, Content Marketing, and Event Marketing teams.
• Ability to navigate ambiguity and maintain momentum while bringing structure to complex initiatives.

Responsibilities

• Own the strategy and execution of global, multi-channel horizontal campaigns that generate demand.
• Partner with product- and segment-aligned IM leads and regional teams to ensure campaigns are cohesive and aligned with customer journey.
• Collaborate across multiple teams to align priorities and drive pipeline growth.
• Drive programs from brief to execution, measurement, and optimization.
• Evolve online events strategy into scalable engine supporting multiple regions and products.
• Manage a small team with coaching while staying involved in strategy and execution.

Skills

8+ years exp

Demand gen strategy

Multi-channel marketing

Performance metrics

Cross-functional collaboration

Ambiguity navigation

Job description

Stripe is hiring an experienced marketer to lead global demand generation programs. You will own cross-product campaigns and global events, collaborating with product marketing, regional teams, and sales to drive growth and pipeline across markets.

You will build scalable programs, measure performance, and mentor a small team while shaping Stripe's storytelling and market activation strategy.