Global Consumer Insights & Strategy Manager

The National Football League; New York (MO); On-site; USD 115,000 - 125,000; Full time

Benefits offered by this job

NFL Benefits

Comprehensive in-office collaboration

Job summary

The National Football League is seeking a Manager of Global Strategic Insights to drive fan development and business growth. You will conduct primary research, synthesize data, and deliver actionable insights to inform global strategies and stakeholder decisions.

Responsibilities include developing executive-ready presentations, coordinating multi-project workstreams, and guiding junior team members while partnering with clubs, markets, and research partners.

Qualifications

• 5+ years of experience in consumer insights, market research, strategy, analytics, or a related field.
• Ability to translate business questions into research objectives and plans.
• Ability to synthesize complex findings into concise insights for varied stakeholders.
• Strong data visualization and storytelling skills, with experience creating executive-ready presentations.
• Excellent project management and cross-functional collaboration in fast-paced environments.
• Experience with research methods such as segmentation, surveys, ethnography, interviews, and focus groups, plus familiarity with syndicated media measurement and applied analytics.
• Proficiency with analytical tools such as Excel, SPSS, or Q.

Responsibilities

• Monitor fandom, avidity, engagement, and brand health across markets.
• Analyze cultural, behavioral, and regional differences to identify fan growth opportunities.
• Develop audience-level strategies by demographic and segmentation lenses.

Skills

Consumer insights

Data visualization

Storytelling

Project management

Cross-functional collaboration

Education

Bachelor's degree in a relevant discipline

Tools

Excel

SPSS

Q

Job description

The National Football League is seeking a Manager of Global Strategic Insights to drive fan development and business growth. You will conduct primary research, synthesize data, and deliver actionable insights to inform global strategies and stakeholder decisions.

Responsibilities include developing executive-ready presentations, coordinating multi-project workstreams, and guiding junior team members while partnering with clubs, markets, and research partners.