Global Sponsorship Lead — Partnerships & Activations

The National Football League; New York (NY); On-site; USD 115,000 - 135,000; Full time

Job summary

The National Football League is seeking a Senior Manager, Global Sponsorship to lead the Global Partnerships team in managing sponsorship deals, activations, and partner relationships across domestic and international programs.

You will serve as the project leader for NFL events and tentpoles, drive international territory activations, collaborate with global offices, and develop assets with Sales and Marketing to advance partner initiatives.

Qualifications

• Bachelor’s degree.
• 8-10 years of experience in sports or with agency.

Responsibilities

• Manage the relationship with 7-9 NFL domestic and global partners; responsible for strategic planning of season-long activation programs, day-to-day partner activations, and contractual deliverables
• Lead weekly status calls with partner and agency teams, organize and track internal tasks for partner deliverables
• Collaborate with internal stakeholders (Marketing, Events, Community Relations, Media, PR, Brand, Legal) to align partner programs and League initiatives
• Responsible for partner upsell opportunities, including asset development, sales pitch, and program execution
• Manage account Coordinators
• Support the Sponsorship Director on renewals, contractual deliverables, and overall business planning
• Act as the on-site activation lead at NFL events, including oversight of experiential activations and partner experiences
• Lead international game territory activations and collaborate with global General Managers and activation teams
• Lead international hospitality program for dedicated territory and ensure partner activations are delivered
• Serve as cross-departmental project manager lead on specific projects to secure and execute partner deliverables
• Lead weekly Manager meetings to discuss priorities, partner needs, and project management
• Build and develop relationships with partner contacts, including client hosting at NFL events
• All responsibilities include supporting Global business of the NFL

Skills

Sports sponsorship

Client management

Sales

Language proficiency

Education

Bachelor’s degree

Job description

The National Football League is seeking a Senior Manager, Global Sponsorship to lead the Global Partnerships team in managing sponsorship deals, activations, and partner relationships across domestic and international programs.

You will serve as the project leader for NFL events and tentpoles, drive international territory activations, collaborate with global offices, and develop assets with Sales and Marketing to advance partner initiatives.