Insights & Marketing Strategy Associate

The National Football League

New York (NY)

On-site

USD 41,000 - 48,000

Full time

14 days+

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Benefits offered by this job

Onsite work

Benefits package

Job summary

The National Football League (NFL) is seeking an Associate, Marketing Science & Strategy to support research and analysis across media, marketing and fan development priorities in New York. This external agency–employee role focuses on designing studies, translating data into actionable insights, and helping inform league-wide decisions with a fan-first perspective.

You will collaborate with internal teams and third-party vendors, manage projects to on-time delivery, and create story-driven

Qualifications

1–3 years of experience in market research, consumer insights, analytics, consumer behavior, or a related field.
Bachelor’s degree in Market Research, Business, or a related discipline.
Understanding of quantitative research, including the ability to write surveys aligned to business questions and research objectives.
Ability to synthesize quantitative and qualitative data into concise, creative, and insightful reports for a diverse business audience.
Strong project management, relationship-building, communication, and cross-functional collaboration skills.
Experience with a range of research methods preferred.
Understanding of the application of various analytic techniques preferred.
Experience with analytical platforms such as Microsoft Excel, SPSS, or Q.

Responsibilities

Support the planning, execution, analysis, and reporting of primary research projects for the NFL.
Manage research initiatives by coordinating with internal stakeholders and third-party vendors to help ensure projects are delivered on time and on budget.
Create story-driven reports that translate research findings into strategic insights for teams across NFL Media, Marketing, Sponsorship, Club and other key areas.
Serve as a research resource and voice of the fan by supporting study development, methodology selection, survey design, data weighting, and reporting recommendations.
Use research tools and platforms, including MarketSight, YouGov, and AceMetrix, to pull, analyze, and interpret data.
Provide support across Consumer Insights projects, including ad hoc analyses and custom research studies throughout the year.
Ensure research and insights work reflects best-in-class diversity, equity, and inclusion practices.