Global Campaign Content & Performance Lead

Clearwater Analytics, LLC; New York (NY); On-site; USD 102,000 - 144,000; Full time

Benefits offered by this job

health/vision/dental insurance

401(k)

PTO

parental leave, and medical leave, STD

Job summary

Clearwater Analytics, LLC is seeking a Global Integrated Campaign Program Manager to shape and optimize content across multi-channel campaigns. You will analyze our existing content, uncover synergies, and develop a strategy to extend content life while driving impact in long sales cycles.

Reporting to the Head of Demand Generation, this role blends data-driven decisions with creative thinking, requiring 8+ years in content and nurture marketing, and strong cross-functional collaboration across

Qualifications

• Bachelor’s degree in business, marketing, communications, or a related field
• 8+ years of experience in content and nurture marketing
• Strong analytical skills with data-guided decisions
• Hands-on experience with analytics tools and content dashboards
• A track record of turning underperforming or aging content into stronger-performing assets
• Strong written and verbal communication skills
• Organizational skills with ability to manage multiple priorities across time zones
• Strong interpersonal skills and cross-functional collaboration across regions

Responsibilities

• Evaluate existing content across campaigns, channels, and regions to identify overlaps, gaps, and opportunities for synergy
• Use performance data to determine what's working and should be expanded or amplified, and what's underperforming and needs to be reworked, repositioned, or retired
• Identify content gaps against the buyer journey and key personas, and recommend where new investment is needed
• Develop strategies to extend the life of existing content: repurposing, reformatting, and updating it for new channels, audiences, and moments
• Generate new, more engaging ways to present existing content, from format changes to fresh angles and distribution approaches
• Partner with content, creative, demand gen, product marketing, and regional marketing teams to ensure accuracy and alignment
• Partner with marketing operations to track performance against KPIs and use data to continuously sharpen our content

Skills

Strong analytical skills

Written and verbal communication

Cross-functional collaboration

Detail-oriented

Time management

Education

Bachelor’s degree in business, marketing, communications, or related field

Tools

Analytics tools

Content dashboards

Job description

Clearwater Analytics, LLC is seeking a Global Integrated Campaign Program Manager to shape and optimize content across multi-channel campaigns. You will analyze our existing content, uncover synergies, and develop a strategy to extend content life while driving impact in long sales cycles.

Reporting to the Head of Demand Generation, this role blends data-driven decisions with creative thinking, requiring 8+ years in content and nurture marketing, and strong cross-functional collaboration across