Global Integrated Campaign Program Manager

Clearwater Analytics, LLC; New York (NY); On-site; USD 102,000 - 144,000; Full time

Benefits offered by this job

health/vision/dental insurance

401(k)

PTO

parental leave, and medical leave, STD

Job summary

Clearwater Analytics, LLC is seeking a Global Integrated Campaign Program Manager to shape and optimize content across multi-channel campaigns. You will analyze our existing content, uncover synergies, and develop a strategy to extend content life while driving impact in long sales cycles.

Reporting to the Head of Demand Generation, this role blends data-driven decisions with creative thinking, requiring 8+ years in content and nurture marketing, and strong cross-functional collaboration across

Qualifications

• Bachelor’s degree in business, marketing, communications, or a related field
• 8+ years of experience in content and nurture marketing
• Strong analytical skills with data-guided decisions
• Hands-on experience with analytics tools and content dashboards
• A track record of turning underperforming or aging content into stronger-performing assets
• Strong written and verbal communication skills
• Organizational skills with ability to manage multiple priorities across time zones
• Strong interpersonal skills and cross-functional collaboration across regions

Responsibilities

• Evaluate existing content across campaigns, channels, and regions to identify overlaps, gaps, and opportunities for synergy
• Use performance data to determine what's working and should be expanded or amplified, and what's underperforming and needs to be reworked, repositioned, or retired
• Identify content gaps against the buyer journey and key personas, and recommend where new investment is needed
• Develop strategies to extend the life of existing content: repurposing, reformatting, and updating it for new channels, audiences, and moments
• Generate new, more engaging ways to present existing content, from format changes to fresh angles and distribution approaches
• Partner with content, creative, demand gen, product marketing, and regional marketing teams to ensure accuracy and alignment
• Partner with marketing operations to track performance against KPIs and use data to continuously sharpen our content

Skills

Strong analytical skills

Written and verbal communication

Cross-functional collaboration

Detail-oriented

Time management

Education

Bachelor’s degree in business, marketing, communications, or related field

Tools

Analytics tools

Content dashboards

Job description

Global Integrated Campaign Program Manager

Our Marketing team is looking for a marketing professional to help us make smarter, sharper decisions about our content, across our integrated, multi-channel campaigns. Reporting to the Head of Demand Generation, you will evaluate our full body of existing content, use data to uncover synergies across the portfolio, and shape an ongoing strategy for what to amplify and optimize, and how to make our best content last longer and hit harder. This is a great fit for a marketing professional from a technology or financial services background who's as comfortable digging into performance data as they are thinking creatively about how to reinvent existing content to nurture prospects during lengthy sales cycles.

Responsibilities

• Evaluate our existing content across campaigns, channels, and regions to identify overlaps, gaps, and opportunities for synergy
• Use performance data to determine what's working and should be expanded or amplified, and what's underperforming and needs to be reworked, repositioned, or retired
• Identify content gaps against the buyer journey and key personas, and recommend where new investment is needed
• Develop strategies to extend the life of existing content: repurposing, reformatting, and updating it for new channels, audiences, and moments
• Generate new, more engaging ways to present existing content, from format changes to fresh angles and distribution approaches
• Partner with content, creative, demand gen, product marketing, and regional marketing teams to ensure accuracy and alignment
• Partner with marketing operations to track performance against KPIs and use data to continuously sharpen our content

Requirements

• Bachelor's degree in business, marketing, communications, or a related field
• 8+ years of experience in content and nurture marketing
• Strong analytical skills, with experience using data to guide content and channel decisions
• Hands-on experience with analytics tools and content/reporting dashboards
• A track record of turning underperforming or aging content into stronger-performing assets
• Strong written and verbal communication skills
• A highly organized, detail-oriented approach to managing multiple priorities at once
• Strong interpersonal skills and comfort working cross-functionally and across time zones

Salary Range $102,000.00 - $144,000.00 This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on relevant experience, other job-related qualifications/skills, and geographic location (to account for comparative cost of living). The Company reserves the right to modify this pay range at any time.

Benefits

• health/vision/dental insurance
• 401(k)
• PTO
• parental leave, and medical leave, STD/LTD insurance benefits

Clearwater Analytics is An Equal Opportunity/Affirmative Action Employer.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status, age or any other federally protected class.

Thank you for your interest in a career with Clearwater! Clearwater Analytics (NYSE: CWAN) is transforming investment management with the industry’s most comprehensive cloud-native platform for institutional investors across global public and private markets. While legacy systems create risk, inefficiency, and data fragmentation, Clearwater’s single-instance, multi-tenant architecture delivers real-time data and AI-driven insights throughout the investment lifecycle. The platform eliminates information silos by integrating portfolio management, trading, investment accounting, reconciliation, regulatory reporting, performance, compliance, and risk analytics in one unified system. Serving leading insurers, asset managers, hedge funds, banks, corporations, and governments, Clearwater supports over $8.8 trillion in assets globally. Learn more at www.clearwateranalytics.com.

Studies have shown that women and people of color are less likely to apply to jobs unless they meet every single qualification. We are dedicated to building a diverse, inclusive and authentic workplace, so if you’re excited about this role but your past experience doesn’t align perfectly with the job description.