Global Brand Ads Strategy Lead

Google; Atlanta (GA); Hybrid; USD 124,000 - 178,000; Full time

Job summary

Google is seeking a strategic YouTube Ads GTM leader to drive growth for brand advertisers and coordinate with planning, buying, and measurement teams to translate market needs into product and marketing actions. You will influence the product roadmap and ensure cohesive go-to-market strategies for large enterprise clients.

You will partner with cross‑functional teams across regions, leverage market insights, and help scale advertising features to deliver measurable outcomes for content partners

Qualifications

• Bachelor's degree or equivalent practical experience.
• 4 years of experience in product management, marketing, management consulting, project management, or strategy roles in technology.
• Experience working with Product Management or Engineering teams, executive leadership, and cross-functional stakeholders.
• Experience developing business strategies or managing cross-functional initiatives.

Responsibilities

• Drive growth and innovation for the Brand Auction business, specifically within the Brand ROI portfolio.
• Collaborate cross-functionally with YouTube Ads teams to connect brand investments to measurable advertiser outcomes.
• Act as the market to cross-functional partners, with a specific focus on large enterprise clients.
• Partner on regional go-to-market plans, focusing on reach and frequency activation to capture Connected TV (CTV) and large-screen audiences.
• Leverage problem-solving skills to define key metrics and align teams on measuring YouTube’s brand growth with top customers.

Skills

Product management

Cross-functional collaboration

Executive stakeholder management

Strategy development

Education

Bachelor's degree

Job description

Google is seeking a strategic YouTube Ads GTM leader to drive growth for brand advertisers and coordinate with planning, buying, and measurement teams to translate market needs into product and marketing actions. You will influence the product roadmap and ensure cohesive go-to-market strategies for large enterprise clients.

You will partner with cross‑functional teams across regions, leverage market insights, and help scale advertising features to deliver measurable outcomes for content partners