Global Associate Director, Marketing Analytics & Insights

Adelphi Group; Los Angeles (CA); On-site; USD 70,000 - 125,000; Full time

Job summary

Omnicom is seeking an Associate Director of Business Analytics in Los Angeles to lead analytics for client initiatives. You will translate data into actionable insights, craft compelling narratives, and guide a team of analysts and managers to improve marketing outcomes.

Expect interaction with planning and investment teams, budget development, and ongoing plan optimization. A university degree and 5–7 years in data/analytics within advertising or marketing are required.

Qualifications

• 5-7 years of data and analytics experience in advertising or marketing.
• University degree required.
• Experience in audience-based marketing and data-driven advertising.
• Knowledge of agency-side media campaign planning preferred.

Responsibilities

• Build understanding of client’s strategic issues and initiatives.
• Develop insights and compelling narratives from analytics.
• Lead and mentor analysts and managers.
• Present reports and POVs to clients regularly.
• Partner with Planning and Investment teams on budgets and media plans.
• Identify process improvements and optimization opportunities.

Skills

Marketing analytics

Media budgeting

ROI development

Audience-based marketing

Data-driven advertising

Leadership

Communication

Education

University degree

Job description

Omnicom is seeking an Associate Director of Business Analytics in Los Angeles to lead analytics for client initiatives. You will translate data into actionable insights, craft compelling narratives, and guide a team of analysts and managers to improve marketing outcomes.

Expect interaction with planning and investment teams, budget development, and ongoing plan optimization. A university degree and 5–7 years in data/analytics within advertising or marketing are required.