Global ASO & Growth Lead for B2C Mobile Apps

Inkitt; United States; Remote; USD 100,000 - 150,000; Full time

Benefits offered by this job

401k plan

Health benefits (medical, dental, and/

Professional coaching

Unlimited access to Galatea and CandyJ

Budget for self-development books

Free lunch in office everyday

ClassPass membership (US employees)

Dog-friendly offices

Job summary

Inkitt is seeking a dedicated ASO growth specialist to own the strategy for Inkitt, Galatea, CandyJar and Ironblood on iOS and Android. You will run structured experiments on creative, metadata, and store journeys to drive conversion, keyword rankings, and category visibility.

You will also build Custom Product Pages and Custom Store Listings tailored to different intents and audiences, thriving in a fast-paced, data-driven environment that champions exponential growth.

Qualifications

• 4–6 years in ASO or mobile growth, ideally at B2C apps with meaningful install volume.
• Deep keyword research and metadata experience, including measuring impact and iterating.
• Global ASO experience with localization workflows, market prioritization, and geo-specific messaging.

Responsibilities

• Own the ASO strategy and roadmap for Inkitt, Galatea, CandyJar and Ironblood on iOS and Android.
• Run structured experiments on creative, metadata, and store journeys to grow conversion, keyword rankings, and category rank.
• Build Custom Product Pages and Custom Store Listings for different intents and audiences.

Skills

ASO strategy

Keyword research

Metadata optimization

A/B testing

Localization

Analytics

Job description

Inkitt is seeking a dedicated ASO growth specialist to own the strategy for Inkitt, Galatea, CandyJar and Ironblood on iOS and Android. You will run structured experiments on creative, metadata, and store journeys to drive conversion, keyword rankings, and category visibility.

You will also build Custom Product Pages and Custom Store Listings tailored to different intents and audiences, thriving in a fast-paced, data-driven environment that champions exponential growth.