ASO Manager Inkitt · $60k – $90k Manager 3h ago

Remote Genie; United States; Remote; USD 60,000 - 90,000; Full time

Benefits offered by this job

401k plan

Health benefits

Coaching

Team events

Galatea app access

CandyJarTV access

Office lunch

Dog-friendly offices

Job summary

Inkitt is hiring a Senior ASO/Mobile Growth role to own the ASO strategy across Inkitt, Galatea, CandyJar, and Ironblood on iOS and Android. You’ll set priorities, run experiments, and drive store performance against East Coast hours.

You will collaborate with Product, UA, Creative, and Data teams to optimize listings, localize content, and pitch editors for features. Remote options exist for US-based candidates, with a strong focus on measurable growth.

Qualifications

• 4–6 years in ASO or mobile growth, ideally at B2C apps with meaningful install volume.
• Strong track record improving store conversion, rankings, and ratings via experiments.
• Experience briefing, spec'ing, and measuring store creative assets.

Responsibilities

• Own ASO strategy and roadmap for Inkitt and its apps on iOS and Android.
• Run experiments on creative, metadata and store journeys to grow conversions.
• Improve screenshots, videos, icons, and copy for market relevance.
• Build Custom Product Pages and Store Listings for different audiences.
• Collaborate to improve ratings and editor features with Apple/Google teams.
• Lead localization and geo-segmented testing for regional feels.
• Partner with UA, Creative, Product and Data to share insights.
• Own ASO reporting and translate data into team priorities.

Skills

ASO experience

Mobile growth

A/B testing

Localization

Editorial relations

Multi-language copy

MMPs/ATtribution

Tools

Adjust

AppsFlyer

SKAN

Job description

United States Manager Business 1d ago $60k – $90k

About this role

Inkitt is building the Operating System for Storytellers, standing at the forefront of technology and entertainment.

Leveraging AI and predictive algorithms, Inkitt discovers unknown stories and turns them into blockbuster hits, producing a new $1M ebook every 7 days and selling directly to consumers through itsInkitt Galatea app. Bestsellers are then translated onto the screen through Inkitt CandyJar, the #1 US-based microdrama platform with billions of episodes streamed to date, and Inkitt Ironblood, the world’s first streaming app for superhero, sci-fi and action stories.

Inkitt has become the 11th most bestseller-generating publisher in the world, boasting a 40x higher hit-rate than traditional publishers.

Backed by some of the top VC’s such as: Khosla, Kleiner Perkins, and NEA Ventures, our recent expansion into Ironblood, the first AI Native streaming platform for action and adventure, is only the beginning of our journey to becoming the next-gen entertainment powerhouse.

NOTE: This role is will be working East Coast US working hours

What You’ll Do:

• Own the ASO strategy and roadmap for Inkitt, Galatea, CandyJar and Ironblood on iOS and Android, and set priorities and testing cadence for each market
• Run structured experiments on creative, metadata, and store journeys to grow conversion, keyword rankings, and category rank
• Improve screenshots, preview videos, icons, and copy so each listing is relevant and converts in every market
• Build Custom Product Pages and Custom Store Listings for different intents and audiences
• Work with Product to improve ratings and review health, and pitch Apple and Google editorial teams for featuring
• Lead localization and geo-segmented testing so each app feels native in every region
• Partner with User Acquisition, Creative, Product, and Data to share paid and organic insights and turn wins into repeatable processes
• Own ASO reporting and turn the numbers into clear priorities for the team and leadership

What You’ll Bring:

• 4-6 years in ASO or mobile growth, ideally at B2C apps with meaningful install volume
• A track record of improving store conversion, keyword rankings, and average rating through structured experiments
• Hands-on experience briefing, specing, and measuring store creative: screenshots, icons, preview videos, and feature graphics
• Deep keyword research and metadata experience, including how you measure impact and how often you iterate
• Experience building and routing traffic to Custom Product Pages and Custom Store Listings with clean tracking
• Experience improving review prompts and running review replies at scale
• Experience winning store features through editorial relationships and strong promotional assets
• Global ASO experience: localization workflows (including translation QA), market prioritization, geo-specific messaging, and per-locale testing and rollout
• Multi-language copywriting skills and familiarity with locale constraints, such as German and French text length
• Comfort with spreadsheets, A/B testing frameworks, and writing crisp hypotheses
• Familiarity with MMPs (Adjust, AppsFlyer) and SKAN
• Experience with subscription funnels and pricing or plan messaging tests
• Basic video and design skills to iterate on assets quickly
• Clear communication and project management across teams and time zones

Who We Are Looking For:

• Autonomous
• Bring solutions instead of problems
• Quick to action
• A high-functioning workaholic
• Looking for exponential career growth
• Have lots of fun building a generational AI x Entertainment company

What We’ll Offer:

• 401k plan, designed to help you save for the future
• Health benefits tailored to your needs, including medical, dental, and vision coverage
• Professional coaching for everyone
• Team-building events, including our annual company wide trip
• Unlimited access to our Galatea app and CandyJarTV app
• Charity donation of your choice at your one year anniversary
• Free lunch in office everyday
• Class Pass membership for US based employee and gym access for Berlin employees
• Dog friendly offices

$60,000 - $90,000 a year

Salary offers are determined based on the candidate’s experience, skills, and alignment with the requirements of the role, as well as internal equity and market benchmarks

At Inkitt, we strive to build a company culture and provide employment opportunities based on diversity and inclusion. We believe every author should have an equal opportunity to succeed, as should our team members. As a growing team from 20+ countries, we welcome everyone to apply.

We look forward to hearing from you!

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