General Manager

Crunch Fitness; Peoria (AZ); On-site; USD 81,000 - 99,000; Full time

Benefits offered by this job

Performance-driven compensation plan

Medical, Dental, Vision & Life Insurance

401(k) matched

$1000 Getaway Grant

Free Crunch membership

Continued education opportunities

Job summary

Crunch Fitness is looking for a General Manager for the upcoming Arrowhead Club in Peoria, Arizona. This role involves driving membership sales, developing high-performing teams, and ensuring a superior member experience. The ideal candidate will be a sales-driven leader passionate about operational excellence and team development.

The position offers a performance-driven compensation plan with earning potential up to $140K, including comprehensive insurance packages and continued educational opportunities.

Qualifications

• Proven success in sales leadership and hitting performance targets.
• Passion for developing high-performing teams.
• Prior fitness management experience required.

Responsibilities

• Achieve and exceed revenue goals through leadership.
• Recruit, train, and mentor team members.
• Monitor performance metrics and drive improvements.
• Ensure top-tier customer service.

Skills

Sales leadership

Team development

Communication skills

Business acumen

Job description

General Manager – UPCOMING Arrowhead Club

Drives the overall performance of the club, including revenue growth, team development, member satisfaction, and operational excellence. A sales‑driven leader who thrives in a fast‑paced, goal‑oriented environment and is passionate about developing talent and growing business results.

Key Responsibilities

• Drive Membership Sales: Consistently achieve and exceed revenue goals by leading from the front and coaching the team to sell with confidence and urgency.
• Lead, Develop & Motivate Your Team: Recruit, train, and mentor team members while creating a culture of accountability, positivity, and performance.
• Execute Club Operations: Oversee all aspects of daily operations to ensure a clean, safe, and high‑energy environment that exceeds member expectations.
• Member Experience: Ensure top‑tier customer service, handle escalated member concerns, and create a welcoming environment for all.
• Performance Reporting & KPIs: Monitor daily, weekly, and monthly performance metrics and drive improvements through action plans.
• Collaboration with Regional Leadership: Align with district and regional leadership on growth goals, compliance, and operational strategies.
• Community Outreach: Represent the brand locally by building partnerships, attending events, and driving traffic to the club.

What We Look for

• Proven success in sales leadership and hitting aggressive performance targets.
• A passion for developing high‑performing teams and creating a winning culture.
• A competitive mindset with the ability to drive results under pressure.
• Relentless energy, positive attitude, and a lead‑by‑example work ethic.
• Strong business acumen and ownership mentality.
• Clear, confident, and persuasive communication skills.
• Prior fitness management experience required.

What We Offer

• A performance‑driven compensation plan(Salary + Bonus) Earning Potential up to $140K (Avg. $90K)
• Medical, Dental, Vision & Life Insurance
• 401(k) matched and PTO
• $1000 Getaway Grant (GM & PTM only)
• Free Crunch membership + discounted training
• Continued education and advancement opportunities
• A chance to be part of one of the most aggressive growth stories in fitness

Crunch Fitness is an equal‑opportunity employer and does not discriminate against any employee or applicant for employment based on race, color, religion, national origin, age, gender, sex, ancestry, citizenship status, mental or physical disability, genetic information, sexual orientation, veteran status, or military status.