General Manager

Crunch Fitness CR Fitness Holdings, LLC; Wellington (FL); On-site; USD 90,000 - 140,000; Full time

Benefits offered by this job

Performance-driven compensation plan

Medical, Dental, Vision & Life Insurance

401K matched and PTO

$1000 Getaway Grant

Free Crunch membership

Continued education opportunities

Job summary

A leading fitness company in Wellington, Florida is seeking a passionate General Manager to drive revenue growth and team performance while ensuring member satisfaction. The ideal candidate will have proven sales leadership skills, be experienced in fitness management, and be driven to create a positive culture. Duties include overseeing daily operations, mentoring staff, and building community partnerships. The position offers a strong compensation plan with opportunities for career advancement and personal growth.

Qualifications

• Proven success in sales leadership and achieving performance targets.
• Prior fitness management experience required.
• Strong business acumen and ownership mentality.

Responsibilities

• Drive membership sales and revenue by coaching the team.
• Recruit, train, and mentor team members.
• Ensure exceptional member experience and club operations.
• Monitor performance metrics and drive improvements.
• Represent the brand and build local partnerships.

Skills

Sales leadership

Team development

Communication skills

Business acumen

Performance under pressure

Job description

General Manager- Wellington Club

Here We GROW Again! Are you a high-performing leader ready to dominate in one of the fastest-growing fitness companies in the industry? At CR Fitness, we’re not just opening clubs, we’re building a legacy. With 95+ locations and 100+ more on the horizon, we’re looking for General Managers who are driven by sales, team performance, and winning. This role isn’t for the average, it’s for the ambitious.

Crunch is where serious fitness meets serious fun. As a General Manager, you’ll lead from the front, drive revenue, develop high-impact teams, and deliver exceptional member experience, all while building your own career trajectory within a company that’s exploding with opportunity.

Job Summary

The General Manager is responsible for the overall performance of the club, including revenue growth, team development, member satisfaction, and operational excellence. This role is ideal for a sales-driven leader who thrives in a fast-paced, goal-oriented environment and is passionate about developing talent and growing business results.

Key Responsibilities

• Drive Membership Sales: Consistently achieve and exceed revenue goals by leading from the front and coaching the team to sell with confidence and urgency.
• Lead, Develop & Motivate Your Team: Recruit, train, and mentor team members while creating a culture of accountability, positivity, and performance.
• Execute Club Operations: Oversee all aspects of daily operations to ensure a clean, safe, and high-energy environment that exceeds member expectations.
• Member Experience: Ensure top-tier customer service, handle escalated member concerns, and create a welcoming environment for all.
• Performance Reporting & KPIs: Monitor daily, weekly, and monthly performance metrics and drive improvements through action plans.
• Collaboration with Regional Leadership: Align with district and regional leadership on growth goals, compliance, and operational strategies.
• Community Outreach: Represent the brand locally by building partnerships, attending events, and driving traffic to the club.

What We Look For

• Proven success in sales leadership and hitting aggressive performance targets
• A passion for developing high-performing teams and creating a winning culture
• A competitive mindset with the ability to drive results under pressure
• Relentless energy, positive attitude, and a lead-by-example work ethic
• Strong business acumen and ownership mentality
• Clear, confident, and persuasive communication skills
• Prior Fitness management experience required

What We Offer

• A performance-driven compensation plan (Salary + Bonus) Earning Potential up to $140K (Avg. $90K)
• Medical, Dental, Vision & Life Insurance
• 401K matched and PTO
• $1000 Getaway Grant (GM & PTM only)
• Free Crunch membership + discounted training
• Continued education and advancement opportunities
• A chance to be part of one of the most aggressive growth stories in fitness

Crunch Fitness is an equal opportunity employer and does not discriminate against any employee or applicant for employment based on race, color, religion, national origin, age, gender, sex, ancestry, citizenship status, mental or physical disability, genetic information, sexual orientation, veteran status, or military status.