GenAI Content Marketing Agent Builder

TransPerfect Inc; New York (NY); On-site; USD 60,000 - 90,000; Full time

Job summary

TransPerfect Inc. is seeking a GenAI Content Marketing Strategist – Agent Builder to configure, test, and optimize AI agents within Aura, TransPerfect Digital’s AI marketing operating system.

This hands-on role targets a digital marketer with 2–3 years of experience and comfort with Generative AI, content workflows, prompt development, and client requirements. The role collaborates with Aura product, strategy, client services, and digital marketing teams to translate real-world use cases into

Qualifications

• 2–3 years of experience in digital marketing or related fields.
• Bachelor’s degree in Digital Marketing or related field, or equivalent practical experience.
• Exceptional English communication skills.
• Experience with Generative AI tools for marketing, content, or workflow use cases.
• Ability to translate business requirements into structured prompts and workflows.
• Strong understanding of high-quality digital content and brand alignment.

Responsibilities

• Support the build, configuration, testing, and optimization of client-specific AI agents within Aura.
• Translate client requirements, brand guidelines, content standards, workflows, and use cases into clear agent instructions, prompts, knowledge inputs, and testing criteria.
• Develop, test, and refine prompts and agent workflows to improve output quality, consistency, accuracy, and usability.
• Conduct structured QA and testing of Aura agents, identify issues and opportunities for improvement, and document recommended changes.
• Work with senior strategists, product teams, and client-facing teams to support successful Aura implementations and ongoing agent enhancements.
• Help organize and prepare client materials, brand guidelines, examples, reference content, and other inputs required to configure and train Aura agents.
• Support client onboarding, demonstrations, training, and documentation related to Aura and configured agents.
• Track agent performance and user feedback and help identify opportunities to improve prompts, workflows, knowledge sources, and outputs.
• Stay current on Generative AI tools, models, prompting techniques, and emerging marketing applications, bringing relevant learnings back into Aura agent development.

Skills

Digital marketing

Copywriting

Content operations

SEO

Prompt development

Education

Bachelor's degree

Tools

ChatGPT

Claude

Gemini

Job description

TransPerfect Inc. is seeking a GenAI Content Marketing Strategist – Agent Builder to configure, test, and optimize AI agents within Aura, TransPerfect Digital’s AI marketing operating system.

This hands-on role targets a digital marketer with 2–3 years of experience and comfort with Generative AI, content workflows, prompt development, and client requirements. The role collaborates with Aura product, strategy, client services, and digital marketing teams to translate real-world use cases into