Gaming Paid Media Strategist — Hybrid

2K; Novato (CA); Hybride; USD 75 000 - 110 000; Plein temps

Résumé du poste

2K in Novato, CA is seeking a Associate Manager, Paid Media to drive end-to-end campaign execution across Meta, Google, and 1st party channels. You will own detailed workflows, QA, and live campaign management within the pod, collaborating with agency partners and in-house teams to optimize performance and delivery.

You’ll manage platform relationships, activation, budgeting, and reporting, ensuring campaigns align with brand and performance goals while maintaining meticulous documentation and

Qualifications

• 2–4 years of experience in media planning or digital marketing execution.
• Proficient with Meta Ads Manager and Google Ads interfaces.
• Experience with budget management, trafficking, and QA processes.
• Ability to analyze multiple data sets for performance tracking.
• Strong communication with external platform partners.

Responsabilités

• Drive the execution and delivery of paid media campaigns with ownership within the pod.
• Translate media planning into actionable steps and manage detailed workflows.
• Own the live process for campaigns, coordinating assets, tracking, and targeting parameters.
• Monitor daily pacing and perform post-campaign analyses to derive insights.
• Maintain documentation and ensure timelines for overarching media strategies.
• Collaborate with Creative, Analytics, and Marketing Tech teams.

Connaissances

Cross-functional Collaboration

External Partner Management

Planning, Prioritization & Execution

Insight & QA

Strategic Communication

Meta Ads Manager

Google Ads

Budget Management

trafficking & QA processes

Outils

Meta Ads Manager

Google Ads

Description du poste

2K in Novato, CA is seeking a Associate Manager, Paid Media to drive end-to-end campaign execution across Meta, Google, and 1st party channels. You will own detailed workflows, QA, and live campaign management within the pod, collaborating with agency partners and in-house teams to optimize performance and delivery.

You’ll manage platform relationships, activation, budgeting, and reporting, ensuring campaigns align with brand and performance goals while maintaining meticulous documentation and