Frontline Growth Marketing Evangelist

Confirm; United States; Remote; USD 120,000 - 160,000; Full time

Job summary

Confirm is seeking a credible Product Marketing Evangelist to lead its frontline proposition and create market demand. The role is field-facing, involving events, webinars, and customer conversations, translating capabilities into a compelling business narrative.

The successful candidate will own strategy, go-to-market planning, launches, competitive intelligence, and sales enablement, while driving engagement and growth through a strong frontline narrative.

Qualifications

• Must be comfortable presenting to executives and audiences.
• Must translate software capabilities into business value.
• Extensive experience in product marketing within a B2B tech company.
• Proven ability to drive demand through campaigns, events and content.

Responsibilities

• Own the Frontline proposition and defining the story.
• Own positioning, messaging, value propositions, and proof points; run messaging workshops.
• Lead go-to-market for launches and major proposition developments across teams.
• Shape product-to-market direction using customer, competitive and commercial insights.
• Build market visibility and be a visible advocate.
• Represent Confirm at industry events, webinars, podcasts, and partner sessions.
• Develop market points of view and market-ready content with the team.
• Turn the proposition into demand and support priority campaigns and ABM programs.
• Help create and progress opportunities with Field Marketing and Sales.
• Lead product-led content strategy with cross-functional partners.
• Tailor messaging for sectors/audiences/buyer stages using evidence and data.
• Equip customer-facing teams with talk tracks and narratives.
• Stay close to the market and gather feedback for recommendations.
• Coach teams to keep messaging accurate and evidence-led.

Skills

Stage presence

Commercial mindset

B2B SaaS expertise

Public speaking

Storytelling with data

Campaign & field marketing experience

English proficiency

Travel willingness

Job description

Confirm is seeking a credible Product Marketing Evangelist to lead its frontline proposition and create market demand. The role is field-facing, involving events, webinars, and customer conversations, translating capabilities into a compelling business narrative.

The successful candidate will own strategy, go-to-market planning, launches, competitive intelligence, and sales enablement, while driving engagement and growth through a strong frontline narrative.