Freelance B2B Demand Gen Strategist

Rightsideup; Austin (TX); Remote; USD 41,328 - 137,760; Part time

Job summary

Rightsideup is looking for freelance Demand Generation consultants to join their talent collective. This role involves supporting various B2B clients by developing and executing demand generation strategies that drive pipeline growth.

The ideal candidate has a strong foundation in B2B marketing and experience with multi-channel campaigns across various platforms. Responsibilities include optimizing campaigns and collaborating with sales teams to enhance lead quality.

Qualifications

• Strong foundation in B2B demand generation and pipeline marketing.
• Experience in high-growth startup environments.
• Ability to analyze performance data and translate insights into action.

Responsibilities

• Develop and execute B2B demand generation strategies.
• Analyze campaign performance and continuously optimize for ROI.
• Support account-based marketing initiatives.

Skills

B2B demand generation

Campaign optimization

Marketing automation platforms

Performance data analysis

Project management

Tools

HubSpot

Marketo

Salesforce

Job description

Rightsideup is looking for freelance Demand Generation consultants to join their talent collective. This role involves supporting various B2B clients by developing and executing demand generation strategies that drive pipeline growth.

The ideal candidate has a strong foundation in B2B marketing and experience with multi-channel campaigns across various platforms. Responsibilities include optimizing campaigns and collaborating with sales teams to enhance lead quality.