Franchise Social Enablement & Insights Lead

Back Nine Golf Group; St. George (VT); On-site; USD 70,000 - 90,000; Full time

Job summary

Back Nine Golf Group is seeking a full-time Franchisee Social Onboarding & Enablement lead to onboard franchisees onto their social presence, answer questions quickly, and maintain a living library of best practices.

You will run live and async trainings, build scalable resources, and turn store data into actionable guidance for leadership. This role combines teaching, systems work, and data-driven decision making across multiple locations.

Qualifications

• Hands-on social media management across major platforms (Instagram, Facebook, TikTok, YouTube, Google Business Profile).
• Comfort teaching non-experts — patient, clear, and able to simplify setup and best practices.
• Analytics fluency — interpret platform insights and translate data into action.
• Organized enough to support many locations at once without dropping the ball.
• Confident leading calls, live trainings, and async communication (Slack, Loom, video).

Responsibilities

• Onboard every franchisee onto social accounts, profiles, connections, and setup.
• Be the go-to for social questions with fast, friendly answers.
• Maintain a living best-practices library for consistent, self-serve guidance.
• Run live and async social trainings and build scalable guides and SOPs.
• Keep training current as platforms evolve and retire outdated content.
• Track social performance and surface clear, repeatable insights.
• Turn franchisee numbers into actionable guidance for improvement.
• Own data views for corporate stores and translate data into leadership-friendly reads.

Skills

Social media management

Teaching / trainings

Analytics fluency

Multi-location coordination

Calls & trainings leadership

Tools

Meta Business Suite

Later

Sprout Social

Canva

Job description

Back Nine Golf Group is seeking a full-time Franchisee Social Onboarding & Enablement lead to onboard franchisees onto their social presence, answer questions quickly, and maintain a living library of best practices.

You will run live and async trainings, build scalable resources, and turn store data into actionable guidance for leadership. This role combines teaching, systems work, and data-driven decision making across multiple locations.