Franchise Growth Director, Regional Operations & Strategy

Xponential Fitness; Irvine (CA); On-site; USD 150,000 - 210,000; Full time

Job summary

Xponential Fitness LLC in Irvine, CA, seeks a Senior Regional Director of Operations to partner with consolidators, optimize unit economics, and scale the franchise portfolio. You will lead strategic initiatives across multiple brands, driving profitability and operational excellence.

Role requires senior-level franchise experience, strong financial acumen, and a proven ability to translate data into actionable plans. Travel will be 25–50% as you guide field teams and executive stakeholders.

Qualifications

• 10+ years of progressive multi-unit or franchise operations experience.
• Proven partnership with large multi-unit franchisees or consolidators.
• Strong business and financial acumen with P&L, EBITDA, and unit economics experience.
• Ability to translate data and field insights into strategic priorities.
• Excellent communication and relationship management at executive levels.
• Bachelor's degree in Business, Operations, or related field.
• Willingness to travel 25–50%.

Responsibilities

• Consolidator Strategy & Execution – act as business coach for consolidators.
• High-Impact Consulting – lead P&L reviews and EBITDA optimization.
• Strategic Alignment – ensure use of dashboards as decision drivers.
• Performance Remediation – identify friction and design interventions.
• RDO Field Operations Support – align with branding playbooks.
• Standardization Driver – rollout field ops alignment strategies.
• Playbook Architect – rollout Studio Action Plan and coaching.
• Field-to-Brand Feedback – translate field insights to pricing and marketing.
• Tooling Optimization – simplify Scorecards, FIT forms, Growth Planner.
• Consolidation Roadmap – roadmap for growth.
• Growth Readiness & Profiling – establish KPIs for franchise growth.
• Acquisition Pipeline – identify distressed assets for consolidation.
• Scorecard Indicators – monitor EBITDA/AUV improvements.
• RDO Calibration – adoption of Studio Action Plan.
• Operational Velocity – reduce admin data entry time.

Skills

Franchise operations

Multi-unit leadership

P&L management

Strategic thinking

Financial acumen

Communication

Data analytics

Travel readiness

Stakeholder management

Education

Bachelor's degree in Business

Job description

Xponential Fitness LLC in Irvine, CA, seeks a Senior Regional Director of Operations to partner with consolidators, optimize unit economics, and scale the franchise portfolio. You will lead strategic initiatives across multiple brands, driving profitability and operational excellence.

Role requires senior-level franchise experience, strong financial acumen, and a proven ability to translate data into actionable plans. Travel will be 25–50% as you guide field teams and executive stakeholders.