Founding Growth Marketing Leader (AI, GTM)

Rebar; New York (NY); In loco; USD 130.000 - 210.000; Tempo pieno

Vantaggi offerti da questo lavoro

Medical, dental, vision

Meaningful equity grant

Free lunches and dinners

Descrizione del lavoro

Rebar is hiring a founding Marketing Lead to build and scale Rebar’s marketing engine across demand generation, brand, content, campaigns, and market positioning. You’ll work closely with the CEO and Head of Sales to shape how Rebar shows up in the market, drives pipeline, and establishes itself as a category-defining company in construction AI.

This is a highly hands-on role with broad ownership and direct exposure to company strategy.

Competenze

• 3+ years in B2B SaaS marketing, demand generation, growth, or GTM roles.
• Experience owning a marketing-sourced pipeline and reporting on it.
• Willing to join customer calls to inform voice and positioning.
• Strong writing and content creation for practitioner audiences.
• ABM experience with 1:1 / 1:few / 1:many approaches.

Mansioni

• Build and scale Rebar's marketing engine across demand gen, brand, content, campaigns and positioning.
• Define Rebar’s market voice and own LinkedIn presence, content, launches and commentary.
• Stand up customer storytelling with interviews, approvals, distribution across formats.
• Collaborate with Sales, Product and Leadership on GTM strategy and product launches.
• Leverage AI to accelerate content, campaigns, research and GTM operations.
• Measure performance, attribution, pipeline influence and funnel conversions.

Conoscenze

B2B SaaS marketing

Demand generation

Growth / GTM

Pipeline ownership

Content writing

Strumenti

LinkedIn Ads

Google Ads

CRM / Marketing automation

Descrizione del lavoro

Rebar is hiring a founding Marketing Lead to build and scale Rebar’s marketing engine across demand generation, brand, content, campaigns, and market positioning. You’ll work closely with the CEO and Head of Sales to shape how Rebar shows up in the market, drives pipeline, and establishes itself as a category-defining company in construction AI.

This is a highly hands-on role with broad ownership and direct exposure to company strategy.