Football Media Growth & Performance Manager

Sporty Group; United States; Remoto; USD 90.000 - 130.000; Tempo pieno

Vantaggi offerti da questo lavoro

PTO & holidays

Coverflex benefits

Annual medical check-up

Quarterly bonuses

Retreats

Descrizione del lavoro

Sporty Group is seeking a Performance Marketing Manager to drive audience growth and marketing performance across its global football media products. This hands-on, data-driven role sits at the intersection of performance marketing, analytics, creative and media, coordinating across User Acquisition, Creative, Analytics and Media teams.

You will plan and execute campaigns across paid social, search, display, programmatic and video, monitor KPIs, translate insights into action, and ensure

Competenze

• 5-7 years of experience in Performance Marketing, User Acquisition, Marketing Strategy, Growth Marketing, Paid Media or similar data-driven marketing role.
• Solid understanding of performance marketing principles and experience across paid acquisition channels.
• Hands-on experience analysing marketing performance and translating data into actionable recommendations.
• Strong understanding of performance metrics including CPL, CPV, CPI, ROAS and other KPIs.
• Experience with reporting tools and performance dashboards, with ability to maintain recurring reporting.
• Experience coordinating marketing campaigns, calendars and creative workflows across multiple stakeholders.
• Excellent communication skills to translate performance data into clear narratives.
• Collaborative mindset and cross-functional teamwork in Marketing, Creative, Analytics.

Mansioni

• Drive marketing execution across paid social, search, display, programmatic, video and other channels.
• Own the marketing promotion calendar in line with the Media Plan.
• Analyse performance across channels using KPIs to identify trends and optimization opportunities.
• Turn data into actionable insights and recommendations for future marketing investments.
• Own recurring Media performance reporting with clear visibility for stakeholders.
• Support creative performance and execution with alignment to audience insights.
• Improve creative effectiveness by testing and validating new creatives.
• Collaborate with User Acquisition, Creative, Analytics and Media teams across markets.

Conoscenze

Performance marketing

User acquisition

Analytics

Campaign management

Data-driven decisions

Strumenti

Meta Ads Manager

Google Ads

TikTok Ads

Display advertising

Programmatic

Video advertising

Google Analytics 4

BI tools

Metabase

Tableau

Power BI

Descrizione del lavoro

Sporty Group is seeking a Performance Marketing Manager to drive audience growth and marketing performance across its global football media products. This hands-on, data-driven role sits at the intersection of performance marketing, analytics, creative and media, coordinating across User Acquisition, Creative, Analytics and Media teams.

You will plan and execute campaigns across paid social, search, display, programmatic and video, monitor KPIs, translate insights into action, and ensure