Foodservice Sales Representative

Boar's Head Brand; Sarasota (FL); On-site; USD 65,000 - 90,000; Full time

Job summary

Boar's Head Brand is seeking a dynamic, relationship-driven sales professional in Florida to drive premium foodservice brand penetration. You will manage existing accounts while targeting new opportunities, conduct product demonstrations, and travel to client sites across a broad geography.

The role emphasizes customer focus, strong follow-up, and collaboration with cross-functional teams to grow branded business and events. Foodservice knowledge is highly valued.

Qualifications

• Bachelor’s degree preferred or equivalent 3–5 years successful sales experience.
• Bachelor’s degree preferred in a related field is advantageous.

Responsibilities

• Generate sales opportunities within a defined geographic area by researching potential accounts.
• Perform weekly selling events (demonstrations) of products in foodservice accounts.
• Maintain a sales call balance of new branded opportunities along with current business retention and expansion.
• Grow only branded business within a diverse customer base.
• Maintain a consistent touch point cycle within assigned geography and track activities.
• Manage incoming customer and company needs.
• Interface with cross-functional teams.
• Represent the brand and portfolio at local customer events and training meetings.
• Travel to and from client sites; may require up to 80% travel.
• Represent brand internally and externally and promote our company vision.
• Sell branded concepts and branded solutions.
• Team-oriented, customer-focused, and self-starting.

Skills

Sales experience

Relationship building

Communication

Education

Bachelor’s degree preferred

Tools

Microsoft Office (Word/Excel/PowerPoint/Outlook)

Internet savviness

Job description

Job Description

Unique foodservice sales position with an exclusive Premium Food Brand Distributor. Ideal candidate is a dynamic and polished, relationship driven professional with a knowledge and passion for food and foodservice industry. Position involves daily interaction with various foodservice establishments and operators with a focus on product penetration and Branding.

• Responsible for generating sales opportunities within a defined geographic area by researching potential accounts.
• Responsible for performing weekly selling events (demonstrations) of products in foodservice accounts or associations.
• Maintains a sales call balance of new branded business opportunities along with current business retention and expansion.
• Responsible for maintaining, developing, and growing only branded business within diverse customer base.
• Maintains a consistent touch point cycle within assigned geography along with daily account of activities and progress for every call.
• Manage incoming customer and company needs.
• Interface with cross-functional employees.
• Responsible for representing the brand and portfolio at local customer event and training meetings.
• Responsible for traveling to and from client sites.
• Ability to manage a large geographical area may be required.
• Ability to represent the brand internally and externally, and be able to stand behind our company vision process.
• Able to sell branded concepts as well as branded solutions.
• Oriented to team success.
• Customer focused and sales driven
• Self-starter who requires minimal direct supervision, able to influence and drive change.
• Perform other duties as assigned.

Education And Experience

• Bachelor’s degree preferred, or equivalent 3-5 years successful sales or sales management experience
• Minimum 3 years of successful street sales experience in a foodservice B2B (business to business) environment.
• Experience representing a premium or luxury brand a plus, but not required.
• Culinary experience a plus, but not required. Individuals with culinary experience, strong relationship capabilities, and excellent follow up process are usually well-suited for this position.
• Experience in a similar or relevant, route-to-market process, such as Direct Store Delivery environments are usually well-suited for this position.
• Proficiency with Microsoft Office Suite (Word, Excel, Power Point and Outlook) as well as a high level of Internet savviness are required.

Language Skills

• Strong written and verbal communication, interpersonal, leadership, planning or organizational skills.
• Sales personality that demonstrates patience and persistence for the sales process.

Mathematical Skills

• A broad understanding of basic mathematical functions, including weights and measures.

Physical Demands

• Ability to travel up to 80% of the time
• Overnight travel may be required