Fixed-Income Product Marketing Analyst

Sterling Capital Management LLC; Charlotte (NC); On-site; USD 70,000 - 95,000; Full time

Job summary

Sterling Capital Management LLC, based in Charlotte, seeks a Product Marketing Analyst to drive product management and marketing initiatives for fixed income strategies. You will collaborate across sales, investment teams, and marketing to ensure accurate technical content and effective product positioning.

You will build marketing materials, analyze market trends, and support strategy with data-driven insights, reporting on competitiveness and performance across distribution channels.

Qualifications

• Bachelor's degree in finance, economics or marketing is required.
• CFA or MBA progress is preferred.
• Strong analytical and written/verbal communication skills are essential.

Responsibilities

• Lead coordination among sales, investment teams, marketing and stakeholders in product management.
• Create and maintain marketing collateral, presentations and client content.
• Evaluate industry trends and competitive environment to shape product strategies.
• Support product profitability analysis and market placement on partner platforms.
• Own investment product content and develop reporting including competitive analysis.

Skills

Analytical problem-solving

Communication skills

Presentation skills

Time management

Team collaboration

Education

Bachelor's degree in finance, economics, or marketing

CFA or MBA (in progress)

Tools

Seismic

Salesforce Marketing Cloud

Morningstar Direct

PowerPoint

Excel

Job description

Sterling Capital Management LLC, based in Charlotte, seeks a Product Marketing Analyst to drive product management and marketing initiatives for fixed income strategies. You will collaborate across sales, investment teams, and marketing to ensure accurate technical content and effective product positioning.

You will build marketing materials, analyze market trends, and support strategy with data-driven insights, reporting on competitiveness and performance across distribution channels.