Field Marketing Manager

Raydar; San Francisco (CA); Sur place; USD 120 000 - 185 000; Plein temps

Résumé du poste

Raydar is seeking a field marketing leader to own and scale event-driven pipeline in a B2B tech environment. You will qualify prospects in real time, handle objections, and book meetings during conferences.

You’ll coordinate pre-conference outbound, align with the CRM and ICP with the CMO and sales team, and drive follow-up within 48 hours to create measurable pipeline.

Qualifications

• 2 to 6 years of experience as a field marketing manager or a BDR at a B2B tech company.
• The instinct to turn a two-minute conversation into a booked meeting.
• A track record of generating pipeline, whether as a BDR moving into field, a former BDR already in field, or a field marketer who consistently creates pipeline.
• Willingness to travel up to 50% of the time.
• Authorized to work in the US without visa sponsorship (US citizens and Green Card holders).

Responsabilités

• Own event-driven pipeline: set a number for every event (meetings booked and pipeline created) and hit it.
• Run pre-conference outbound, working each attendee list against the CRM and ICP with the CMO and sales team so meetings are booked before you get on the plane.
• Execute on site: work the booth, take meetings, qualify in real time and book next steps, knowing when to pull in an expert.
• Drive fast, structured follow-up within 48 hours, personalized to actual conversations, with every contact logged in HubSpot.
• Shape event strategy across horizontal supply chain, vertical supply chain and industry events, separating pipeline producers from expensive brand exercises.
• Turn every event trip into a week of pipeline by setting up in-person meetings with nearby prospects and customers.
• Partner across marketing with outbound, editorial and rev ops to avoid conflicting outreach, pull collateral, and feed event data back for ROI analysis.

Connaissances

Field marketing

BDR

Pipeline generation

Travel readiness

US work authorization

Outils

HubSpot

ZoomInfo

Description du poste

Our client builds purpose-built AI systems that optimize how physical products are manufactured, stored and distributed. It trains custom forecasting models for each customer and treats supply chain forecasting as a fundamental computer science problem, with its own proprietary models and research. It is Series B funded ($60M raised) with only 17 people, and is deployed with multi-billion dollar corporations and high-growth businesses on six-figure annual contracts.

The role

Field events generate the majority of pipeline today. You will own that channel end to end and make it bigger. This is not a badge-scanning or logistics role: you will qualify prospects in real time, handle objections on the spot, and book next meetings before the conference ends.

What you'll do

• Own event-driven pipeline: set a number for every event (meetings booked and pipeline created) and hit it.
• Run pre-conference outbound, working each attendee list against the CRM and ICP with the CMO and sales team so meetings are booked before you get on the plane.
• Execute on site: work the booth, take meetings, qualify in real time and book next steps, knowing when to pull in an expert.
• Drive fast, structured follow-up within 48 hours, personalized to actual conversations, with every contact logged in HubSpot.
• Shape event strategy across horizontal supply chain, vertical supply chain and industry events, separating pipeline producers from expensive brand exercises.
• Turn every event trip into a week of pipeline by setting up in-person meetings with nearby prospects and customers.
• Partner across marketing with outbound, editorial and rev ops to avoid conflicting outreach, pull collateral, and feed event data back for ROI analysis.

What we're looking for

• 2 to 6 years of experience as a field marketing manager or a BDR at a B2B tech company.
• The instinct to turn a two-minute conversation into a booked meeting.
• A track record of generating pipeline, whether as a BDR moving into field, a former BDR already in field, or a field marketer who consistently creates pipeline.
• Willingness to travel up to 50% of the time.
• Authorized to work in the US without visa sponsorship (US citizens and Green Card holders).

Tools: HubSpot, ZoomInfo.

Compensation and benefits

• Base salary: $120K-$185K, depending on experience
• Annual discretionary bonus (about 10%)
• Potential equity, depending on experience