Field Marketing Lead, Luxury Spirits (Remote Hybrid)

Brobston Group; South Carolina; Hybrid; USD 79,000 - 99,000; Full time

Benefits offered by this job

Hybrid work schedule

Healthcare benefits

401(k) with company match

Tuition reimbursement

Job summary

Moët Hennessy USA, Inc. is seeking a Associate Manger, Hennessy Field Marketing, to localize national programming for the local market and to act as the brand expert in Hennessy for South Carolina.

The role requires strong cultural fluency and the ability to translate consumer insights into impactful brand programming. The position is based in the Charleston area with remote/flex in-market work, substantial travel within the state, and some trips to neighboring markets.

Qualifications

• Bachelor’s degree or equivalent years of experience.
• 3+ years of experience in field marketing, trade marketing, brand marketing, sales, or related commercial role.
• Experience in wine & spirits, luxury goods, or hospitality preferred.
• Strong business/marketing experience with ROI mindset.
• Ability to translate consumer insights into brand programming.

Responsibilities

• Localize national programming to meet local market needs.
• Serve as area expert for the Hennessy brand and liaison between Commercial Sales and Brand Teams.
• Translate consumer insights and trends into meaningful brand programming.
• Build programs resonating with diverse communities for Hennessy.
• Travel as required for market coverage and events.

Skills

Presentation skills

Communication

Interpersonal skills

Commercial acumen

ROI mindset

Cross-functional collaboration

Relationship building

On-premise landscape knowledge

Education

Bachelor's degree

Job description

Moët Hennessy USA, Inc. is seeking a Associate Manger, Hennessy Field Marketing, to localize national programming for the local market and to act as the brand expert in Hennessy for South Carolina.

The role requires strong cultural fluency and the ability to translate consumer insights into impactful brand programming. The position is based in the Charleston area with remote/flex in-market work, substantial travel within the state, and some trips to neighboring markets.