Field Marketing Lead for AI & Developer Tools

Mixpeek; San Francisco (CA); On-site; USD 90,000 - 150,000; Full time

Job summary

Modal is hiring a Field Marketing Manager in San Francisco to build and run programs that turn Modal's target accounts into active customers. You'll work closely with our Sales team to plan regional campaigns, run events for engineers and technical leaders we sell to, and report on how those programs contribute to pipeline and revenue.

This is a hands-on role for someone who has run account-based field programs at a technical company.

Qualifications

• Experience running field programs at a technical company.
• Direct collaboration with Account Executives to drive pipeline.
• Familiarity with ABM, intent data, and marketing automation.
• Experience building AI into marketing workflows and tooling.

Responsibilities

• Partner with Sales to align field programs with priorities.
• Develop and run account-based programs for named accounts.
• Select industry conferences and sponsorships with measurable ROI.
• Plan high-touch events (1:1, 1:few) and partnerships with AEs.
• Own pre/post-event execution including invitations and follow-ups.
• Build co-marketing programs with VCs, accelerators, and partners.
• Track program performance and influence on pipeline; plan future investments.
• Own VIP experiences at flagship events like Runtime.
• Create repeatable processes and playbooks as the team grows.

Skills

Field programs

AEs collaboration

ABM

Marketing automation

Event planning

Data & reporting

AI marketing workflows

Tools

CRM

Attribution

Marketing automation tools

Job description

Modal is hiring a Field Marketing Manager in San Francisco to build and run programs that turn Modal's target accounts into active customers. You'll work closely with our Sales team to plan regional campaigns, run events for engineers and technical leaders we sell to, and report on how those programs contribute to pipeline and revenue.

This is a hands-on role for someone who has run account-based field programs at a technical company.