Field Marketing Lead: Enterprise Events to Pipeline

Conduct; New York (NY); On-site; USD 90,000 - 150,000; Full time

Job summary

Conduct is building its first marketing function in New York, owning field marketing and driving qualified pipeline with CIOs and IT leaders at the world's largest enterprises. You will run events end-to-end, from event selection and pre-booked meetings to on-site execution and post-event follow-up, collaborating with Sales, regional directors and founders.

You'll manage budgets, craft speaker agendas, provide marketing assets, and ensure a strong, measurable market presence across SAP events,

Qualifications

• A generalist with sharp taste and a bias to action.
• Track record of turning events into measurable pipeline alongside sales teams.
• Comfort owning a budget and making clear calls on where to invest.
• Exceptional organisation and the confidence to run complex events and senior speakers.
• Genuine conviction about the problem Conduct solves; SAP ecosystem experience is a plus.
• Willing to be in the office every day when not at events.

Responsibilities

• Make Conduct impossible to miss at SAP events, trade shows and industry gatherings.
• Generate pipeline by planning events around target accounts and pipeline goals.
• Choose which events to attend, size our presence, and select attendees.
• Pre-book meetings for founders and account executives, coordinating speakers and on-site logistics.
• Equip Sales with demos, one-pagers and messaging from Product Marketing.
• Own the on-site experience: booths, landing pages, dinners and side events.
• Capture and qualify leads in the CRM and drive post-event follow-up with Sales.
• Track meetings, opportunities and revenue influence; review each event outcomes.

Job description

Conduct is building its first marketing function in New York, owning field marketing and driving qualified pipeline with CIOs and IT leaders at the world's largest enterprises. You will run events end-to-end, from event selection and pre-booked meetings to on-site execution and post-event follow-up, collaborating with Sales, regional directors and founders.

You'll manage budgets, craft speaker agendas, provide marketing assets, and ensure a strong, measurable market presence across SAP events,