Experiential Marketing Lead — Unforgettable Global Events

Second Front Systems; United States; Remote; USD 120,000 - 150,000; Full time

Benefits offered by this job

Competitive Salary

Healthcare coverage

Vision coverage

Dental coverage

401k match

Equity plan

Tech stipend

Office stipend

Dev stipend

PTO & holidays

Job summary

Second Front Systems is seeking an Experiential Marketing Manager to lead our global events program and the experiences that put our brand in front of customers, partners, and operators who matter most. This role blends bold, counterculture activations with measurable outcomes to move the business.

You’ll own the full portfolio from concept to post-event measurement, building unforgettable moments, managing budgets, vendors, and high‑impact engagements across our hubs and partners.

Qualifications

• 5+ years running experiential, events, or field marketing—ideally including large-scale (250+) flagship events.
• A portfolio of moments people still remember—and a sense for how those moments connected back to the business.
• Bold, unconventional ideas you actually shipped—not decks of concepts that died in committee.
• End-to-end ownership: strategy, budget, logistics, vendor management, and measurement.

Responsibilities

• Own the strategy, budget, and execution for 2F’s flagship annual symposium, from concept through day‑of operations and post‑event measurement.
• Build experiences that last. Design the highlight moments—the unexpected venue, the activation with a line around the block, the standout swag people actually keep.
• Generate fresh, counterculture, off‑the‑wall concepts that make 2F stand out in a crowded market.
• Run our happy hours, socials, and executive dinners—the high‑touch engagements where deals and partnerships actually move.
• Manage sporting and action‑sports activations and suite hospitality, including racing partnerships and VIP programs.
• Lead trade show presence and large‑scale booth activations: design direction, vendor management, logistics, staffing, and lead capture.
• Build customer engagement programs that deepen relationships across our customer and partner base.
• Partner with sales and demand gen to connect activations to pipeline and measurable outcomes.
• Manage external vendors, venues, agencies, and production partners—pushing them past their comfort zone and holding them to deadlines, budgets, and our quality bar.
• Bring an ecosystem‑first instinct: lead with customers and partners and their wins, not with us.

Skills

Experiential marketing

Event management

Large-scale events

Budget management

Vendor management

Defense ecosystem

Portfolio of moments

End-to-end ownership

Job description

Second Front Systems is seeking an Experiential Marketing Manager to lead our global events program and the experiences that put our brand in front of customers, partners, and operators who matter most. This role blends bold, counterculture activations with measurable outcomes to move the business.

You’ll own the full portfolio from concept to post-event measurement, building unforgettable moments, managing budgets, vendors, and high‑impact engagements across our hubs and partners.