Executive VP, Destination Growth & Marketing

Destinations International

Raleigh (NC)

On-site

USD 150,000 - 190,000

Full time

2 days ago
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Job summary

The Greater Raleigh Convention and Visitors Bureau (GRCVB) seeks an Executive Vice President to architect and lead its integrated sales, marketing, data and technology ecosystem in Wake County. Reporting to the President & CEO, you will oversee conventions, sports and leisure sales, brand evolution, and community engagement, shaping the Destination Strategic Plan 2028 into measurable economic outcomes.

You will manage a diverse leadership team, collaborate with public and private partners, and

Qualifications

  • Bachelor’s degree in Business Administration, Hospitality Management, Marketing, Tourism or a related field.
  • 10+ years of supervisory management experience with hands-on leadership in convention sales, destination marketing and brand management.
  • Experience leading cross-functional teams and strategic planning.

Responsibilities

  • Lead, mentor, and manage most internal GRCVB departments with KPI frameworks.
  • Translate the DSP into actionable annual goals and budget deployment.
  • Direct innovative tourism initiatives including next-generation tradeshows and events.
  • Work with CEO to achieve plan objectives and report to the Board.
  • Represent GRCVB in community and partner collaborations.

Skills

Destination Sales Expertise
Digital & AI Fluency
Destination Development
Financial & Resource Acumen
Executive Communications
Agility

Education

Bachelor’s degree in Business Administration, Hospitality Management, Marketing, Tourism or related field

Tools

CRM/CMS
Microsoft Office Suite

Job description

The Greater Raleigh Convention and Visitors Bureau (GRCVB) seeks an Executive Vice President to architect and lead its integrated sales, marketing, data and technology ecosystem in Wake County. Reporting to the President & CEO, you will oversee conventions, sports and leisure sales, brand evolution, and community engagement, shaping the Destination Strategic Plan 2028 into measurable economic outcomes.

You will manage a diverse leadership team, collaborate with public and private partners, and

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