Executive Director, Corporate Events & Experiences

National Association for Stock Car Auto Racing (NASCAR); Town of Charlotte (NY); On-site; USD 250,000 - 380,000; Full time

Job summary

NASCAR is seeking a Managing Director, Corporate Events, to lead the Corporate Events team and oversee a portfolio of high-profile events that bring the NASCAR brand to life. The role partners with executive leadership and cross‑functional teams to shape strategy, planning, and execution.

You will manage budgets, staffing, and agency relationships, establishing standards and processes that drive consistent, exceptional guest experiences across events.

Qualifications

• 10+ years in corporate events, experiential marketing, hospitality, live event production, or a related field.
• Proven success leading complex, high‑profile events with executive leadership and multiple business units.
• Experience in sports, entertainment, hospitality, or experiential marketing is preferred.

Responsibilities

• Lead strategy, planning, and execution of NASCAR’s corporate events portfolio with executive leadership and external partners.
• Coach and develop the Corporate Events team, manage staffing, workloads, and performance.
• Serve as the senior on‑site leader for major corporate events and primary relationship lead for internal partners.

Skills

Strategic event leadership

Budget forecasting

Staff coaching

Executive stakeholder management

Vendor management

Project management

Tools

Microsoft PowerPoint

Excel

Adobe Creative Cloud

Job description

NASCAR is seeking a Managing Director, Corporate Events, to lead the Corporate Events team and oversee a portfolio of high-profile events that bring the NASCAR brand to life. The role partners with executive leadership and cross‑functional teams to shape strategy, planning, and execution.

You will manage budgets, staffing, and agency relationships, establishing standards and processes that drive consistent, exceptional guest experiences across events.