Event Marketing Manager (London)

Merkle Science; United States; Remote; USD 80,000 - 110,000; Full time

Benefits offered by this job

Health insurance

Flexible time off

Learning & development

Team-building sessions

Mental health support

Equity

Job summary

Merkle Science, a provider of blockchain transaction monitoring, seeks an experienced event marketing lead to drive global event programs and lead cross-functional teams. You will plan, execute and measure event activities to maximize pipeline and strengthen market presence.

The role requires collaboration with sales, vendors, and leadership to optimize budgets, schedules and KPIs while aligning with business goals. Occasional travel is expected.

Qualifications

• Minimum two years of experience in event marketing or field marketing.
• Experience with trade show planning, messaging, logistics and vendor management.
• Capable of post-event analysis and budget tracking.

Responsibilities

• Collaborate with Account Executives to align event strategy with account plans.
• Plan, execute and track Merkle Science’s event presence globally to generate leads.
• Define objectives and measure KPIs; report progress and optimize strategies.
• Contribute to strategic development of event marketing plans.
• Manage event budgets and report on costs and scope changes.
• Serve as point of contact for event marketing and coordinate cross-functional teams.
• Ensure clear communication of event logistics for attendees.
• Evaluate third-party opportunities and manage vendor relationships.

Skills

Event marketing

Field marketing

Trade show PM

Budget management

Salesforce reporting

Tools

Salesforce

Job description

About Merkle Science

Merkle Science provides blockchain transaction monitoring and intelligence solutions for web3 companies, digital asset service providers, financial institutions, law enforcement and government agencies to detect, investigate and prevent illicit use of cryptocurrencies. Our vision is to make cryptocurrencies safe and provide infrastructure for the safe and compliant growth of cryptocurrencies.

Merkle Science is headquartered in New York with offices in Singapore, Bangalore and London. The team has combined experience across Bank of America, Paypal, Luno, Thomson Reuters and Amazon. The company has raised over US$27 MM from SIG, Beco, Republic, DCG, Kenetic, GGV and several others.

Responsibilities

• Collaborate with Account Executives to ensure alignment of event marketing strategy with account plans.
• Plan, execute, and track all aspects of Merkle Science’s event presence globally to maximize lead generation and pipeline growth.
• Define marketing objectives and metrics for events. Conduct post-event evaluations, report progress towards goals, and recommend optimization strategies. Regularly measure event impact against KPIs to inform decision-making and enhance alignment with broader business goals.
• Ensure alignment with the overall business strategy by contributing to strategic development of event marketing plans.
• Manage event marketing budgets and report regularly on budget utilization and performance. Track budget costs and proactively communicate scope changes that affect the budget.
• Act as the point of contact and workstream leader for event marketing, supporting cross-functional teams and internal leaders. Collaborate with the Sales team to identify marketing-supported needs and potential gaps.
• Ensure that all logistical information for event attendees is clearly communicated and organized, including event schedules, locations, registration details, and any additional relevant information to facilitate a seamless event experience.
• Evaluate third-party opportunities and build vendor relationships to enhance market exposure, reduce cost, and ensure quality deliverables.
• Stay informed about overall business development strategies including partner and key account plans, advocating for alignment where necessary.
• Work alongside teams, suppliers, and other contributors through effective project management and collaboration to exceptional levels of execution of all assigned deliverables – on schedule and within budget.

Qualifications

• Minimum two years of experience in event marketing or field marketing. Knowledge in trade show project management is essential, from strategy, messaging, design, logistics, vendor management, budget, execution, and post-event analysis.
• Experience operating within B2B or B2G marketing ecosystems preferred.
• Proactive, self-motivated individual with excellent organizational and communication skills. Comfortable presenting strategy and results to senior leadership.
• Ability to manage multiple priorities in a fast-paced environment.
• Proficiency with Salesforce reporting and analysis of marketing funnel metrics.
• Occasional travel required, less than 20%.

Well Being, Compensation and Benefits

• We care about your well-being. Along with excellent health insurance, we offer flexible time off, learning &development initiatives and hours that are designed to provide work/life balance. We regularly host team-building sessions and encourage discussions around mental health.
• We reward talent and believe in acknowledging people for their contributions. We offer industry-leading compensation, along with generous equity. As a rapidly growing business, there are endless opportunities to grow your career with Merkle Science.