Entertainment Marketing

AppleOne Employment Services; Los Angeles (CA); On-site; USD 50,000 - 240,000; Full time

Benefits offered by this job

Medical insurance

Vision insurance

401(k)

Job summary

A premier recruitment agency is seeking a Marketing Coordinator in Los Angeles, CA. This mid-senior level contract role involves supporting film marketing efforts on Peacock, including project management and competitive analysis. Ideal candidates have direct-to-consumer experience in marketing and a passion for entertainment. Compensation ranges between $50,000 and $240,000 based on experience and responsibilities.

Qualifications

• Minimum 2 years relevant work experience in Film/Entertainment.
• High degree of proficiency with Microsoft Office, especially PowerPoint and Excel.
• Must have unrestricted work authorization to work in the United States.

Responsibilities

• Support managers/directors in developing cross-company marketing plans for films.
• Assist in preparation for internal team briefings and monitoring campaign performance.
• Monitor competitive film landscape and shifting consumer awareness.

Skills

Direct-to-Consumer marketing experience

Microsoft Office proficiency

Collaborative and interpersonal skills

Analytical and strategic thinking

Project management skills

Education

Bachelor’s Degree in Marketing, Communications, Digital Media, Business, or related field

Job description

Direct message the job poster from AppleOne Employment Services

Career growth advocate | Trusted recruiter | Partner in building strong teams. Connect genuinely with me today!

Qualifications / Requirements

• Minimum 2 years relevant work experience, in Film/Entertainment, Direct-to-Consumer and/or Bachelor’s Degree in Marketing, Communications, Digital Media, Business, or a related field
• Knowledge / awareness of various streaming business models (AVOD, SVOD, TVOD) and of the Direct-to-Consumer and/or streaming services space
• High degree of proficiency with Microsoft Office, especially PowerPoint and Excel
• Strong collaborative and interpersonal skills with the ability to work flexibly across departments as well as manage internal and external partners in a dynamic environment
• Must have unrestricted work authorization to work in the United States
• Must be 18 years or older
• Willingness to work overtime, work weekday nights, and on weekends with short notice

Desired Characteristics

Extensive knowledge and passion for Movies and a high affinity for entertainment overall.

Demonstrated direct-to-consumer marketing experience with a digital product.

Strong project management skills and understanding of how to manage the priorities of multiple stakeholders in a complex environment.

Analytical/strategic thinker and creative problem-solver; resourceful, able to initiate change and motivate innovation and creativity.

Highly innovative and creative with positive energy.

Excellent presentation and analytical skills.

Extremely organized, great attention to detail, and highly motivated.

Responsibilities (Including, but Not Limited To)

• Reporting the the VP, the role will support managers / directors in the development of cross-company marketing plans for movies on Peacock – ‘Pay 1’ film offering and growth of our licensed film collection
• Assist in and support preparation for internal team briefings (i.e., Media, Performance, CRM, Social, Editorial, etc.) and monitoring campaign performance for insights and future optimizations.
• Assist in meeting regularly scheduled meeting preparation including calendar coordination, agendas, and post meeting notes.
• Expand/update ‘movie rubric’ and key tracking documents to better prioritize support for upcoming film releases.
• Lead monthly industry competitive process and tracker working with key functional teams (i.e., media, creative, etc). to develop and disseminate competitive reporting
• Draft ‘After-Action Reports’ that summarize efforts, calling out campaign effectiveness, insights and future enhancements (i.e., what did we do, what did we learn and what should we do moving forward).
• Work in partnership with film team leads to develop PowerPoint presentations for marketing briefs, launch plans, key leadership meetings, etc.
• Monitor acquisition and engagement rate from film (First View, # of titles and total consumption) and propose tactics to improve outcomes.
• Provide operational support between Peacock and film partners, including setup/facilitation of recurring meetings.
• Coordinate with editorial, product, on-platform promo and partner marketing teams to amplify film offering on Peacock.
• Monitor competitive film landscape and shifting consumer awareness/expectation for film offering across streaming services.

Seniority Level

Mid-Senior level

Employment Type

Contract

Job Function

• Marketing
• Entertainment Providers

Benefits

• Medical insurance
• Vision insurance
• 401(k)

Location & Salary

Los Angeles, CA $50,000.00-$240,000.00