Enterprise Sales Enablement Leader

dowjones; New York (NY); Hybrid; USD 110,000 - 140,000; Full time

Benefits offered by this job

Comprehensive Healthcare Plans

Paid Time Off

Retirement Plans

Comprehensive Insurance Plans

Lifestyle programs & WellnessResources

Education Benefits

Family Care Benefits & Caregiving_S

Commuter Transit Program

Subscription Discounts

Employee Referral Program

Job summary

Dow Jones is seeking a Sales Enablement Marketing Manager to equip the Sales organization with training, content, and tools to drive enterprise subscription sales and improve conversion. You will bridge Product Marketing, Acquisition Marketing, Retention Marketing, and Sales to ensure consistent messaging and smooth handoffs.

You will develop onboarding resources, training programs, competitive intelligence, and centralized playbooks to support product launches and GTM initiatives while

Qualifications

• 7+ years of experience in sales enablement, product marketing, or B2B marketing.

Responsibilities

• Develop and deliver sales enablement and training programs for Enterprise Subscription sales teams.
• Create and maintain sales materials, playbooks, presentations, one-pagers, and competitive battlecards.
• Partner with Product Marketing to translate positioning and messaging into actionable sales tools.
• Support onboarding and ongoing education for new and existing sales reps.
• Collaborate with Acquisition Marketing, Retention Marketing, and Sales to align lead handoff processes and campaign follow-up.
• Maintain a centralized library of sales enablement materials and resources.
• Support product launches and GTM initiatives through sales communications and training.
• Gather feedback from Sales teams to identify content, training, and process gaps.
• Monitor and measure adoption and effectiveness of enablement programs and tools.

Skills

Sales Enablement

Product Marketing

B2B Marketing

Presentation Skills

Communication

Content Development

Cross-functional Collaboration

Tools

CRM Systems

Sales Content Management

Job description

Dow Jones is seeking a Sales Enablement Marketing Manager to equip the Sales organization with training, content, and tools to drive enterprise subscription sales and improve conversion. You will bridge Product Marketing, Acquisition Marketing, Retention Marketing, and Sales to ensure consistent messaging and smooth handoffs.

You will develop onboarding resources, training programs, competitive intelligence, and centralized playbooks to support product launches and GTM initiatives while