Enterprise AI Portfolio Marketing Lead

Amazon Web Services (AWS); Boston (MA); Sur place; USD 81 000 - 141 000; Plein temps

Avantages offerts par ce poste

Health insurance

401(k) matching

Paid time off

Parental leave

Résumé du poste

Amazon Web Services, Inc. in Boston, MA is seeking a Portfolio Marketing Manager to shape how enterprise customers understand and engage with AWS's AI delivery capabilities.

You will define the marketing strategy across two portfolios, aligning with sales, PR, and ABM teams to drive adoption. You will craft executive-level storytelling, develop messaging playbooks and sales enablement content, and lead launch strategies for major announcements, collaborating with cross-functional teams to move

Qualifications

• 4+ years of professional non-internship marketing experience.
• Experience building, executing and scaling cross-functional marketing programs.
• Experience developing positioning, messaging, and go-to-market plans for technical products or services.

Responsabilités

• Define and own the marketing strategy for both portfolios, including targeting, segmentation, messaging, and channel mix, and analyze performance metrics to optimize campaigns over time.
• Lead launch strategies for business unit announcements, coordinating across public relations, analyst relations, and channel activation to ensure crisp, timely delivery.
• Craft executive-level storytelling and sales enablement materials — messaging playbooks, first-call decks, and one-pagers — for global field teams.
• Partner with ABM teams to plan and execute campaigns and events that reach enterprise decision-makers.
• Activate C-suite customer references and success stories across key industries, turning real outcomes into compelling proof points.

Connaissances

Marketing experience

Cross-functional marketing

Positioning & messaging

Description du poste

Amazon Web Services, Inc. in Boston, MA is seeking a Portfolio Marketing Manager to shape how enterprise customers understand and engage with AWS's AI delivery capabilities.

You will define the marketing strategy across two portfolios, aligning with sales, PR, and ABM teams to drive adoption. You will craft executive-level storytelling, develop messaging playbooks and sales enablement content, and lead launch strategies for major announcements, collaborating with cross-functional teams to move