Senior Portfolio Marketing Lead – Cross-Category

Amazon Web Services (AWS); Arlington (VA); On-site; USD 118,000 - 160,000; Full time

Job summary

Amazon Web Services, Inc. in Arlington, VA, seeks a Senior Marketing Manager to own how our product portfolio comes to life across AWS.com and major marketing channels.

You will define portfolio messaging and translate narratives into customer-facing stories for launches, ensuring clarity across web, email, paid, and social. You will bridge product marketing and channel teams, shaping how 250+ products are organized on AWS.com and coordinating with demand generation to deliver consistent

Qualifications

• 6+ years of professional marketing experience.
• Experience building, executing and scaling cross-functional marketing programs.
• Experience driving direction and alignment with cross-functional teams.
• Experience in product marketing, brand strategy, or portfolio marketing for technology companies.
• Experience developing positioning and messaging for complex, multi-product portfolios.
• Strong writing and editorial skills with ability to distill complexity into clarity.

Responsibilities

• Own the top-level AWS portfolio marketing messaging across AWS.com and key channels.
• Partner with Integrated Demand Center to map customer journeys for major launches.
• Maintain the editorial calendar and prioritization mechanisms for AWS surfaces.
• Own how AWS's 250+ products are organized and presented on AWS.com.
• Collaborate with demand generation to reflect launches in marketing channels.
• Serve as connective tissue across product marketing to ensure consistent portfolio storytelling.

Skills

Marketing experience

Cross-functional programs

Direction with teams

Product/portfolio marketing

Positioning & messaging

Editorial writing

Job description

Amazon Web Services, Inc. in Arlington, VA, seeks a Senior Marketing Manager to own how our product portfolio comes to life across AWS.com and major marketing channels.

You will define portfolio messaging and translate narratives into customer-facing stories for launches, ensuring clarity across web, email, paid, and social. You will bridge product marketing and channel teams, shaping how 250+ products are organized on AWS.com and coordinating with demand generation to deliver consistent