Enterprise AI Partnership Marketing Lead

Sia Experience; San Francisco (CA); In loco; USD 110.000 - 124.000; Tempo pieno

Descrizione del lavoro

Sia Experience-Marketing Advisory seeks a Partner Marketing Manager with direct experience leading digitally focused co-marketing initiatives for AI products within enterprise technology partnerships. You’ll own the marketing strategy and execution behind complex partnerships, shaping joint messaging and coordinating with partner teams to drive awareness, engagement, and adoption.

This role requires ownership of the marketing strategy, campaigns, and investments across partner ecosystems,

Competenze

• 5+ years in partner marketing or product marketing with ownership of digital campaigns.
• Experience managing enterprise partnerships, joint planning, brand governance, and approvals across organizations.
• Direct experience leading co-marketing for an AI product, with clear examples and results.
• Demonstrated ownership of joint GTM strategies with technology partners, including audience definition and campaign planning.

Mansioni

• Develop joint GTM strategies with enterprise partners.
• Lead integrated digital co-marketing across web, email, paid media, social, and digital content.
• Manage MDF and co-marketing budgets, funding approvals, spend tracking, and ROI reporting.
• Coordinate cross-functional delivery with product marketing, partnerships, digital marketing, creative, legal, operations and analytics teams.
• Own brand and messaging governance across partner guidelines and asset specifications.
• Ensure launch readiness with strategic alignment and brand consistency.
• Measure and optimize performance with analytics teams and adjust strategies.
• Build repeatable programs and playbooks for scalable partner marketing.

Conoscenze

Partner marketing

Co-marketing

AI product marketing

Enterprise partnerships

Digital campaigns

Stakeholder management

Descrizione del lavoro

Sia Experience-Marketing Advisory seeks a Partner Marketing Manager with direct experience leading digitally focused co-marketing initiatives for AI products within enterprise technology partnerships. You’ll own the marketing strategy and execution behind complex partnerships, shaping joint messaging and coordinating with partner teams to drive awareness, engagement, and adoption.

This role requires ownership of the marketing strategy, campaigns, and investments across partner ecosystems,