Enterprise ABM Lead: AI-Driven Pipeline & Growth

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New York (NY)

On-site

USD 150,000 - 210,000

Full time

14 days+
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Job summary

Atera is seeking a senior Growth Marketing Leader to own the ABM strategy for our top enterprise accounts, in partnership with sales leadership. Architect a multi-tiered ABM playbook and build tailored campaigns across LinkedIn, email, direct mail, gifting, events, and paid media.

You will map buying committees, develop stakeholder engagement plans, and use AI for research and personalization at scale. If you turn datasets into executive-ready insights and can drive pipeline and revenue, join us.

Qualifications

  • 5+ years of B2B growth marketing experience
  • 3+ years dedicated to ABM in a B2B SaaS environment
  • Proven track record building and scaling 1:1, 1:few, and 1:many ABM programs
  • Experience driving net-new ARR and expansion revenue
  • Experience generating pipeline for a sales organization and owning a pipeline number
  • Track record partnering directly with enterprise sales teams as a strategic partner
  • Strong AI fluency and a point of view on how AI is changing ABM
  • Genuine curiosity about AI's transformation of enterprise software and ability to translate it into compelling marketing narratives
  • Ability to turn datasets into executive-ready insights and decisions
  • Strong storytelling and communication skills
  • Ability to influence stakeholders and collaborate with senior leadership
  • Results-oriented focus on revenue, deal velocity, and pipeline quality
  • Builder mentality: scrappy, creative, and adaptable, with the ability to systematize what works

Responsibilities

  • Own the ABM strategy and pipeline number for Atera's top target enterprise accounts in partnership with sales leadership
  • Architect a multi-tiered ABM playbook covering 1:1, 1:few, and 1:many plays
  • Build and run tailored campaigns across LinkedIn, email, direct mail, gifting, events, and paid media
  • Oversee creation of bespoke content and messaging for target accounts, industries, and executive personas across multiple channels
  • Map buying committees at enterprise accounts and develop stakeholder engagement plans
  • Tier target accounts with sales, track engagement signals, and coordinate regular outreach
  • Use AI for research, personalization at scale, and signal analysis
  • Test audiences, messaging, and channels, and codify successful approaches into the playbook
  • Set KPIs, build dashboards, and report pipeline influence, deal acceleration, and ROI to leadership
  • Generate and accelerate sales pipeline for Atera's enterprise segment

Skills

ABM Strategy
B2B Growth Marketing
AI Fluency
Pipeline Generation
Stakeholder Engagement

Tools

LinkedIn
Email Marketing
Direct Mail
Paid Media
Dashboard Reporting

Job description

Atera is seeking a senior Growth Marketing Leader to own the ABM strategy for our top enterprise accounts, in partnership with sales leadership. Architect a multi-tiered ABM playbook and build tailored campaigns across LinkedIn, email, direct mail, gifting, events, and paid media.

You will map buying committees, develop stakeholder engagement plans, and use AI for research and personalization at scale. If you turn datasets into executive-ready insights and can drive pipeline and revenue, join us.

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