Enterprise ABM Director: Pipeline & Growth Architect

BigCommerce Pty; Austin (TX); On-site; USD 150,000 - 190,000; Full time

Job summary

Commerce.com is seeking a Director of Account-Based Marketing in Austin to lead enterprise ABM across BigCommerce and Feedonomics. You’ll own the pipeline and revenue targets, craft tiered account strategies, and drive personalized, multi-channel campaigns that resonate with executive buyers.

You’ll collaborate with Sales, Product Marketing, and Creative to ensure compelling assets and precise messaging. Expect global coordination, data-driven optimization, and monthly on-site presence in Austin.

Qualifications

• 10+ years of B2B marketing experience building and personally running ABM programs.
• Proven ability to own a pipeline or revenue and be accountable for it.
• Ability to build account tiering, engagement plays, and pipeline attribution frameworks.
• Hands-on with ABM and sales intelligence tools such as 6sense, Demandbase, ZoomInfo.
• Proven track record opening new enterprise accounts through research and persistence.
• Strong storytelling to move multi-stakeholder buying committees.
• Cross-functional collaboration with creative and shared services teams.
• Nimble, data-driven, and able to adapt to signals and feedback.
• Experience in enterprise ecommerce or B2B SaaS marketing preferred.
• Strong analytical skills for pipeline attribution modeling.

Responsibilities

• Lead enterprise ABM strategy across BigCommerce and Feedonomics from account selection to pipeline handoff.
• Develop tiered account models and personalized engagement plays for named targets.
• Design multi-channel campaigns (digital, mail, events, programmatic, social) for key accounts.
• Drive new-logo penetration with research, personalization, and persistence to open doors.
• Own pipeline and revenue targets; build and maintain attribution reporting.
• Collaborate with Sales, Product Marketing, Creative, and Shared Services to move fast.
• Brief and partner with teams to produce asset-rich, account-personalized content.

Skills

ABM strategy

Pipeline ownership

Salesforce

ABM tools

Open enterprise accounts

Storytelling

Cross-functional

Analytics

B2B SaaS

Personalization

Tools

6sense

Demandbase

ZoomInfo

Clay

LinkedIn Matched Audiences

Salesforce

Job description

Commerce.com is seeking a Director of Account-Based Marketing in Austin to lead enterprise ABM across BigCommerce and Feedonomics. You’ll own the pipeline and revenue targets, craft tiered account strategies, and drive personalized, multi-channel campaigns that resonate with executive buyers.

You’ll collaborate with Sales, Product Marketing, and Creative to ensure compelling assets and precise messaging. Expect global coordination, data-driven optimization, and monthly on-site presence in Austin.