Enrollment Marketing Lead - Admissions & Communications

Denison-University; Granville Township (OH); Sur place; USD 85 000 - 110 000; Plein temps

Avantages offerts par ce poste

Retirement contribution

Vacation days

Floating holidays

Healthcare benefits

Campus closure

Free parking

Gym membership

Free classes

Résumé du poste

Denison University seeks an experienced admission professional to serve as Associate Director, Enrollment Marketing & Communication. The role leads strategic communications and marketing initiatives that engage prospective students, families, and college counselors throughout the recruitment and enrollment process.

Reporting to the AVP for Admission & Enrollment Marketing, the Associate Director will leverage Slate CRM, data-driven insights, and cross-campus collaboration to shape recruitment

Qualifications

• Bachelor’s degree required.
• Minimum of five years in education admission or closely related field.
• Experience with a CRM and independently create queries, schedule communications, and leverage data for campaigns.
• Strong analytical skills to interpret recruitment and engagement data and apply findings to strategy.
• Excellent writing, editing, interpersonal, and verbal communication skills.

Responsabilités

• Lead development, coordination, and execution of admission marketing and communication plans.
• Plan and execute integrated communications across email, digital, web, social media, print, and direct mail.
• Develop audience-specific messaging in collaboration with admission colleagues and campus partners.
• Coordinate communications with college counselors to strengthen relationships.
• Use Slate CRM to build and manage targeted communications and reports.
• Analyze engagement, campaign responses, recruitment trends, and conversion outcomes; recommend adjustments.

Connaissances

Analytical skills

Excellent writing

Interpersonal communication

Verbal communication

Formation

Bachelor’s degree

Outils

Slate CRM

Description du poste

Denison University seeks an experienced admission professional to serve as Associate Director, Enrollment Marketing & Communication. The role leads strategic communications and marketing initiatives that engage prospective students, families, and college counselors throughout the recruitment and enrollment process.

Reporting to the AVP for Admission & Enrollment Marketing, the Associate Director will leverage Slate CRM, data-driven insights, and cross-campus collaboration to shape recruitment