Enrollment Communications Specialist

University of St. Francis; Joliet (IL); On-site; USD 39,000 - 43,000; Full time

Job summary

The University of St. Francis in Joliet, IL seeks a Communications Coordinator to lead enrollment communications across the campus.

This hourly, non-exempt role reports to the Admissions Operations Manager and develops multichannel messaging to support recruitment, application completion, and enrollment conversion. Responsibilities include planning, deploying, and assessing emails and SMS campaigns, maintaining CRM content blocks, coordinating with Marketing Services, and providing regular

Qualifications

• Experience in higher education, marketing, communications or a related field.
• Experience with Microsoft Word and Excel.
• Experience using a CRM or CIS.
• Excellent written/interpersonal communication and organizational skills.
• Detail-oriented, functions independently, self-starter.
• Ability to work accurately in a fast-paced environment.
• Strong prioritization skills.
• Willingness to support the Catholic and Franciscan values of the university.

Responsibilities

• Provide leadership for enrollment communications, ensuring alignment with divisional priorities and accountability for measurable outcomes related to recruitment and retention.
• Build, schedule, and deploy email and SMS campaigns designed to support movement of students through key stages of the enrollment lifecycle.
• Assess communication effectiveness and recommend improvements based on campaign performance data, enrollment trends, and identified operational needs.
• Maintain the comprehensive enrollment communication calendar and ensure timely execution of all scheduled communication initiatives.
• Collaborate with admissions staff and campus stakeholders to align communication priorities with enrollment goals and student engagement strategies.
• Maintain and update communication content blocks, templates, audience-specific messaging, and communication asset libraries within the CRM.
• Partner closely with Marketing Services to ensure enrollment communications align with institutional branding, messaging standards, and marketing priorities.
• Support the development of event-related communication content, landing pages, and promotional messaging.
• Build forms, portals, event pages, content snippets, and additional CRM components as directed.
• Maintain communication workflows and operational processes within the CRM to support efficient movement through enrollment pipelines.
• Provide regular reporting and recommendations to admissions and enrollment leadership regarding communication effectiveness and strategic opportunities.
• Oversee all outgoing letters, postcards, and brochures to prospective students.
• May assist with the supervision, training, and coordination of student workers supporting communication and content-related projects.
• Assist with data entry for new student applications as needed.

Skills

Higher education communications

Word & Excel

CRM/CIS

Strong writing/interpersonal

Detail-oriented

Prioritization

Catholic values alignment

Education

Bachelor's degree

Tools

SCT Banner

Element451

Job description

The University of St. Francis in Joliet, IL seeks a Communications Coordinator to lead enrollment communications across the campus.

This hourly, non-exempt role reports to the Admissions Operations Manager and develops multichannel messaging to support recruitment, application completion, and enrollment conversion. Responsibilities include planning, deploying, and assessing emails and SMS campaigns, maintaining CRM content blocks, coordinating with Marketing Services, and providing regular