Enrollment Marketing Strategist

CSUMB; Monterey, Northern (CA, KY); Hybrid; USD 58,000 - 60,000; Full time

Benefits offered by this job

Housing near campus

CalPERS benefits

Job summary

CSUMB is seeking an Enrollment Marketing Communications Specialist to support all enrollment marketing initiatives. The role coordinates online marketing content, assists with website and print materials, and manages communications for Admissions.

The position requires collaboration with enrollment managers and attention to CSU standards for digital and print media. The candidate will develop campaigns, manage websites and social media, and help optimize communications plans for prospective and

Qualifications

• Strong story development and journalistic writing skills, plus advanced editorial abilities.
• Exceptional interpersonal skills, including public speaking, listening and interpretive abilities.
• Strong writing and editing skills to produce clear, concise documents for publication.

Responsibilities

• Develops and edits content for print, digital, email and web publications; coordinates layout and design; manages enrollment communications materials.
• Collaborates with enrollment managers to develop print and e-communication strategies for various applicant stages.
• Maintains enrollment-related website content and social media; updates information to meet CSU standards and compliance.
• Creates and distributes campaigns and communication engagements for the Division and supports training for staff.

Skills

Story development

Journalistic writing

Editorial skills

Public speaking

Interpersonal skills

Writing/editing

Job description

CSUMB is seeking an Enrollment Marketing Communications Specialist to support all enrollment marketing initiatives. The role coordinates online marketing content, assists with website and print materials, and manages communications for Admissions.

The position requires collaboration with enrollment managers and attention to CSU standards for digital and print media. The candidate will develop campaigns, manage websites and social media, and help optimize communications plans for prospective and