Engagement Planner

CMI/Compas; New York (NY); On-site; USD 50,000 - 90,000; Full time

Job summary

CMI Media Group in New York is seeking an Engagement Planner to craft and deliver high-impact multichannel media campaigns that improve health outcomes for patients and providers.

You will build campaigns across Display, Email, Print, POC and conferences, negotiate with partners, leverage analytics, manage campaigns day-to-day, and mentor junior planners to foster team growth.

Qualifications

• 2+ years of experience as a Media Planner/Buyer.
• Strong media fundamentals across digital and traditional channels.
• Excellent multitasking and time-management abilities.
• Collaborative communicator with internal teams, clients, and vendors.

Responsibilities

• Develop and execute multichannel media plans across Display, Email, Print, POC, and Conferences.
• Negotiate with suppliers and publishers to optimize placements, spend, and reach.
• Leverage analytics platforms to craft data-backed strategies and report results.
• Own day-to-day campaign management, budgets, trafficking, and quality control.
• Mentor Associate Engagement Planners and foster team growth.

Skills

Media planning

Organizational skills

Attention to detail

Communication

Tools

Proprietary planning tools

Campaign analytics platforms

Job description

Description

Position at CMI Media Group

Do you thrive in a fast-paced environment where your media savvy, strategic mindset, and organizational skills can make a real, measurable difference in people's health and well-being?

At CMI Media Group, we don't just build media plans-we harness the power of connection to improve healthcare outcomes for patients and healthcare providers worldwide. As a premier healthcare marketing agency, we're looking for a detail-oriented, driven, and proactive Engagement Planner to craft and deliver high-impact multichannel media campaigns.

What You’ll Do

• Build Engaging Multichannel Experiences: Develop and execute innovative tactical media plans across diverse touchpoints-including Display, Custom Digital Programs, Email, Print, Point of Care (POC), and Conferences.
• Drive Negotiation & Partner Collaboration: Partner directly with suppliers and publishers at the brand level to negotiate advantageous placements, optimize spend, and maximize reach and ROI.
• Leverage Cutting-Edge Tech: Harness CMI's proprietary planning tools and analytics platforms to engineer data-backed strategies, track performance, and deliver standout client results.
• Champion Operational Excellence: Own day-to-day campaign management, ensuring on-time delivery, tight budget adherence, flawless trafficking, and meticulous quality control.
• Mentor & Lead: Share your knowledge by guiding and coaching Associate Engagement Planners, fostering an inclusive environment of continuous growth and team success.

Who You Are

• Media Savvy: You have 2+ years of experience as a Media Planner/Buyer, with strong command over media fundamentals and a proven track record across digital and traditional channels.
• Organizational Powerhouse: You excel at multitasking, prioritizing deliverables, and managing complex timelines in a dynamic, fast-paced agency environment.
• Detail-Obsessed: You take pride in precision and accuracy across budgets, flowcharts, specifications, and campaign reporting.
• Collaborative Communicator: You possess top-tier interpersonal and relationship-building skills, with an ability to partner effortlessly across internal teams, clients, and vendors.
• Purpose-Driven: You bring genuine curiosity and enthusiasm for healthcare marketing and the desire to create work that genuinely impacts patients' lives.

Why Join CMI Media Group?

• Work with Purpose: Connect real people to life-changing therapies and healthcare solutions through high-impact marketing.
• A Culture of Growth: Elevate your career with ongoing professional development, mentorship programs, and exposure to industry-leading campaigns and proprietary tools.
• Collaborative & Inclusive: Work alongside passionate, supportive industry experts who celebrate fresh ideas and team achievements.
• Comprehensive Well-Being: Enjoy a competitive compensation package, robust benefits, and a culture that actively supports work-life harmony.

The base salary for this position at the time of this posting may range from $50,000 to $90,000. Individual compensation varies based on job related factors, including business needs, experience, level of responsibility and qualifications.