Engagement Planner

CMI Media Group; New York (NY); On-site; USD 75,000 - 105,000; Full time

Job summary

CMI Media Group is hiring an Engagement Planner in New York to build and optimize media campaigns across Display, Email, Print, POC, and Conferences. You will negotiate placements, use data-driven planning tools, and oversee campaign activation with tight budgets and timelines.

The role requires strong organizational skills, attention to detail, and a collaborative mindset to work with cross-functional teams while mentoring junior planners. Healthcare passion is essential.

Qualifications

• Media Savvy: 2+ years of experience as a Planner/Buyer with a solid understanding of media fundamentals.
• Organizational dynamism with the ability to juggle multiple campaigns and deadlines.
• Detail-oriented execution ensuring accuracy in campaign planning and activation.
• Collaborative team player with strong communication across cross-functional teams.
• Genuine interest in healthcare and improving patient outcomes.

Responsibilities

• Build and execute tactical media plans across channels including Display, Email, Print, POC, and Conferences.
• Negotiate placements with suppliers at brand level to maximize reach and value.
• Use planning tools to develop data-driven campaigns and track performance.
• Manage day-to-day campaign activation, execution, and budget adherence.
• Mentor Associate Engagement Planners and provide guidance for their growth.

Skills

Media Savvy

Organizational Skills

Detail Oriented

Team Player

Healthcare Passion

Job description

Be the Architect of Impactful Healthcare Campaigns: Engagement Planner

Do you thrive in a fast-paced environment where your organizational skills and media savvy can make a real difference in people's lives? CMI Media Group, a leading healthcare marketing agency, is seeking a detail-oriented and results-driven Engagement Planner to join our team in crafting and executing impactful media campaigns that reach audiences across multiple channels.

In this role, you will:

• Build Engaging Media Experiences: Develop and execute tactical media plans across a variety of channels, including Display, Custom Digital Programs, Email, Print, POC, and Conferences, ensuring seamless integration and optimal campaign performance.
• Master the Art of Negotiation: Hone your negotiation skills by collaborating with suppliers at the brand level, securing advantageous placements, and maximizing campaign reach and impact.
• Become a CMI Planning Guru: Utilize our cutting-edge planning tools to develop data-driven plans, track campaign performance, and deliver exceptional results for our clients.
• Champion Operational Excellence: Manage the execution, activation, and day-to-day operations of your assigned campaigns, ensuring timely delivery, adherence to budgets, and meticulous attention to detail.
• Mentor and Inspire: Share your knowledge and expertise by coaching Associate Engagement Planners, providing guidance, feedback, and support to foster their growth and development.

Do you have the right Skills?

• Media Savvy: 2+ years of experience as a Planner/Buyer, with a solid understanding of media fundamentals and a passion for crafting engaging campaigns.
• Organizational Dynamo: Exceptional organizational and time management skills, with the ability to juggle multiple projects simultaneously and thrive in a fast-paced environment.
• Detail-Oriented Executor: Meticulous attention to detail, ensuring accuracy and precision in all aspects of campaign planning and execution.
• Collaborative Team Player: Excellent communication and interpersonal skills, with a knack for building strong relationships and working effectively with cross-functional teams.
• Passion for Healthcare: A genuine interest in healthcare and a desire to make a positive impact on patient lives.

Why CMI Media Group?

At CMI Media Group, we're not just planning campaigns – we're using the power of media to improve healthcare outcomes for patients around the world. As a leading healthcare marketing agency, we offer:

• Purpose-Driven Work: Make a tangible impact on the lives of patients by driving effective healthcare marketing campaigns.
• Collaborative Environment: Join a team of passionate and talented individuals who are leaders in their field.
• Growth Opportunities: Benefit from ongoing professional development opportunities and a culture that values continuous learning.
• Supportive Culture: We believe in work-life balance and offer a comprehensive benefits package to support your well-being.