EMEA Customer Advocacy Lead — Remote

Namely; Mountain View (CA); On-site; USD 110,000 - 150,000; Full time

Job summary

Cornerstone is seeking a Senior Customer Advocacy Engagement Manager to develop and execute EMEA customer advocacy programs from a remote Poland base. The role focuses on creating case studies, video testimonials, and customer references while supporting sales and marketing with advocacy content and events.

The ideal candidate will have 6–8 years in customer advocacy or related fields, strong storytelling, and experience coaching speakers for public facing events across the EMEA region.

Qualifications

• 6–8 years of experience in customer advocacy, marketing, communications, or related field in B2B technology.
• Strong storytelling and writing skills with demonstrated experience producing customer case studies and video content.
• Experience managing a portfolio of customer references and coaching customer speakers for events and panels.

Responsibilities

• Develop and execute EMEA customer advocacy programs, identifying and nurturing customer champions for case studies, video testimonials, references, and speaking opportunities at events and virtually.
• Write and produce customer case studies (written and video) that highlight EMEA customer success stories and business outcomes.
• Build and maintain a pipeline of customer references to support sales, marketing, and other business needs across the region.
• Source, vet, and prepare customer speakers for EMEA events, webinars, panels, and virtual sessions.
• Collaborate with regional marketing, sales, and customer success teams to identify advocacy opportunities and align priorities.
• Support the global customer advocacy team as needed on cross-regional initiatives, campaigns, and reporting.
• Track and report on the impact of EMEA advocacy activities, demonstrating contribution to customer retention, satisfaction, and pipeline.
• Monitor customer feedback to refine advocacy approaches and continuously improve program quality.

Skills

Storytelling

Writing

Customer advocacy

Cross-functional collaboration

Relationship building

Project management

Analytical skills

Multilingual communication

Education

Bachelor's degree

Job description

Cornerstone is seeking a Senior Customer Advocacy Engagement Manager to develop and execute EMEA customer advocacy programs from a remote Poland base. The role focuses on creating case studies, video testimonials, and customer references while supporting sales and marketing with advocacy content and events.

The ideal candidate will have 6–8 years in customer advocacy or related fields, strong storytelling, and experience coaching speakers for public facing events across the EMEA region.