Email Marketing Specialist: Campaign Automation & Testing

M&t Bank; Honolulu (HI); On-site; USD 37,195 - 61,992; Full time

Job summary

M&T Bank is seeking a Marketing Automation Coordinator to coordinate, build, set up, and send emails and digital communications using our marketing automation software. You will work with designers, developers and project managers to ensure campaigns are delivered on time and accurately.

Applicants should have 2+ years of marketing experience, strong communication and project management skills, and familiarity with marketing automation tools such as Marketo or Pardot; Salesforce knowledge is a

Qualifications

• Associate’s Degree and 2 years of professional work experience or in lieu of a degree, an equivalent combination of 4 years’ education and relevant experience.
• Bachelor’s degree in marketing or related field preferred.
• Proficiency with marketing automation platforms (Marketo, Pardot, or similar).

Responsibilities

• Coordinate, build, setup and send emails and digital communications through our marketing automation software.
• Maintain the email schedule to ensure timely sends.
• Manage email campaigns through the project process and obtain all approvals.

Skills

Marketing experience

Communication

Project management

Attention to detail

Education

Bachelor’s degree in marketing or related field

Associate’s Degree

Tools

Marketo

Pardot

Salesforce.com

Job description

M&T Bank is seeking a Marketing Automation Coordinator to coordinate, build, set up, and send emails and digital communications using our marketing automation software. You will work with designers, developers and project managers to ensure campaigns are delivered on time and accurately.

Applicants should have 2+ years of marketing experience, strong communication and project management skills, and familiarity with marketing automation tools such as Marketo or Pardot; Salesforce knowledge is a