Marketing Automation Senior Associate

Testing Site - JPMC; Plano (TX); Presencial; USD 85 000 - 120 000; Tempo integral

Resumo da oferta

Testing Site - JPMC is seeking a Marketing Automation Senior Associate to manage multi-channel campaigns in Marketo and optimize end-to-end workflows. You will ensure compliance with privacy regulations and collaborate with cross-functional partners across time zones.

Responsibilities include building campaigns, lead scoring, audience segmentation, and integrating with MarTech tools. A Bachelor’s degree and 3+ years in digital marketing automation are required.

Qualificações

• Bachelor’s degree or equivalent experience.
• 3+ years in digital marketing automation (Marketo preferred; Marketing Cloud a plus).
• Experience with Salesforce CRM and Stensul preferred.
• Strong project management, analytical, and documentation skills.
• Ability to work independently and maintain high standards of control and compliance.
• Excellent communication and collaboration skills.

Responsabilidades

• Build, execute, and optimize multi-channel marketing campaigns in Marketo.
• Implement and document marketing automation workflows, including lead scoring and audience segmentation.
• Ensure all activities comply with privacy regulations (CAN-SPAM, GDPR, etc.).
• Collaborate with cross-functional teams and provide clear campaign documentation.
• Analyze campaign performance and recommend improvements and innovations.
• Support integration with other MarTech tools.

Conhecimentos

Strong project management

Analytical thinking

Documentation skills

Independent work

Communication & collaboration

Formação académica

Bachelor’s degree or equivalent experience

Ferramentas

Marketo

Salesforce CRM

Stensul

Marketing Cloud

Descrição da oferta de emprego

As a Marketing Automation Senior Associate, you will manage and optimize multi-channel marketing campaigns in Marketo. You will play an important role in building campaigns, ensuring compliance, and collaborating with cross-functional partners to achieve marketing objectives

Join our Commercial & Investment Bank (CIB) Marketing Automation team as a Senior Associate supporting global marketing initiatives. You’ll manage and optimize end-to-end campaigns primarily in Marketo, ensuring compliance with email privacy regulations and maintaining strict controls. This role requires strong independent work, documentation skills, and the ability to collaborate across time zones.

Job Responsibilities:

• Build, execute, and optimize multi-channel marketing campaigns in Marketo.
• Implement and document marketing automation workflows, including lead scoring and audience segmentation.
• Ensure all activities comply with privacy regulations (CAN-SPAM, GDPR, etc.).
• Collaborate with cross-functional teams and provide clear campaign documentation.
• Analyze campaign performance and recommend improvements and innovations.
• Support integration with other MarTech tools.

Required Qualifications, Capabilities and Skills:

• Bachelor’s degree or equivalent experience.
• 3+ years in digital marketing automation (Marketo preferred; Marketing Cloud a plus).
• Experience with Salesforce CRM and Stensul preferred.
• Strong project management, analytical, and documentation skills.
• Ability to work independently and maintain high standards of control and compliance.
• Excellent communication and collaboration skills.

Preferred Qualifications, Capabilities and Skills:

• Experience with Salesforce CRM and Stensul preferred