Email Marketing Specialist

TorchLight Hire; Arlington (VA); On-site; USD 75,000 - 85,000; Full time

Benefits offered by this job

Health insurance

Paid time off

Job summary

TorchLight Hire is seeking an Email Marketing Specialist to join the marketing team of our DC-based client, a prominent opinion journalism organization undergoing a major digital transformation with a new CDP and AI marketing tools. The role is in Arlington, VA, in-office 4 days per week with flexible hours.

It offers full benefits, including health insurance and PTO, and a salary range of $75,000–$85,000. Ideal candidates have 3+ years in email marketing, experience with segmentation, lifecycle

Qualifications

• 3+ years of experience in email marketing
• Experience with audience segmentation and list management
• Fundraising or subscription marketing experience a plus
• Comfortable with light copywriting (subject lines, headlines, landing page copy)
• Openness to learning and using AI-assisted marketing tools
• Comfortable operating within a large, evolving marketing technology stack

Responsibilities

• Own email marketing and lifecycle/segmentation strategy across the organization's subscriber and donor base
• Build and manage customer journeys, audience segmentation, and list hygiene
• Support subscription growth and fundraising campaigns through targeted, data-driven email marketing
• Write and refine email subject lines, headlines, and occasional landing page copy
• Partner with the VP of Digital Marketing to leverage a growing tech stack, including a CDP
• Explore and adopt AI and agentic marketing tools as part of the organization's broader AI strategy

Skills

Email marketing

Lifecycle marketing

Audience segmentation

List management

Copywriting

AI tools

Marketing automation

Data-driven marketing

Tools

CDP

Job description

Seeking Email Marketing Specialist for a Leading Opinion Journalism Organization

TorchLight Hire is seeking an Email Marketing Specialist to join the marketing team of our DC-based client-a prominent, longstanding opinion journalism and commentary organization. This is an exciting opportunity for an early-career marketer to own email and lifecycle strategy for a well-established editorial brand that is investing heavily in its digital future.

This is a hands-on, growth-oriented role reporting directly to the VP of Digital Marketing. The ideal candidate brings foundational experience in email and lifecycle marketing-segmentation, customer journeys, and list management and is eager to learn and build alongside an experienced digital leader.

The organization is in the midst of a significant digital transformation, including a website relaunch, a newly implemented customer data platform, and organization-wide adoption of AI and agentic marketing tools. Candidates should be comfortable working within a large, evolving tech stack and enthusiastic about experimenting with new marketing technology.

Location

Arlington, VA (in-office 4 days/week; flexible hours)

Employment

• In-office 4 days/week

Role Responsibilities

• Own email marketing and lifecycle/segmentation strategy across the organization's subscriber and donor base
• Build and manage customer journeys, audience segmentation, and list hygiene
• Support subscription growth and fundraising campaigns through targeted, data-driven email marketing
• Write and refine email subject lines, headlines, and occasional landing page copy
• Partner with the VP of Digital Marketing to make full use of a growing tech stack, including a newly built CDP
• Explore and adopt AI and agentic marketing tools as part of the organization's broader AI strategy

Skills and Experience

• Approximately 3+ years of experience in email marketing
• Experience with audience segmentation and list management
• Fundraising or subscription marketing experience a plus
• Comfortable with light copywriting (subject lines, headlines, landing page copy)
• Openness to learning and using AI-assisted marketing tools
• Comfortable operating within a large, evolving marketing technology stack
• Salary range: $75,000-$85,000
• Full benefits, including health insurance and PTO